This statistic shows the development of global mobile internet traffic as of the fourth quarter of 2018. As of that period, 47.2 percent of global web traffic originated from mobile devices, down from 52.4 percent in the corresponding quarter of the previous year.
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Share of global mobile website traffic 2015-2018
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Percentage of mobile device website traffic worldwide from 1st quarter 2015 to 4th quarter 2018
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This statistic shows the development of global mobile internet traffic as of the fourth quarter of 2018. As of that period, 47.2 percent of global web traffic originated from mobile devices, down from 52.4 percent in the corresponding quarter of the previous year.
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This statistic shows the development of global mobile internet traffic as of the fourth quarter of 2018. As of that period, 47.2 percent of global web traffic originated from mobile devices, down from 52.4 percent in the corresponding quarter of the previous year.
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- Release date
- January 2019
- Region
- Worldwide
- Survey time period
- Q1 2015 to Q4 2018
- Special properties
- excluding desktop and tablet devices
More information
- Region
- Worldwide
- Survey time period
- Q1 2015 to Q4 2018
- Special properties
- excluding desktop and tablet devices
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Mobile internet usage worldwide
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Statistics on "Mobile internet usage worldwide"
- Mobile audiences and access
The most important statistics
- Mobile internet user penetration rate in selected countries as of 3rd quarter 2017Mobile internet penetration rate worldwide 2017
- Mobile broadband internet subscription rate in 2018, by regionMobile broadband internet subscription rate 2018, by region
- Percentage of all global web pages served to mobile phones from 2009 to 2018Share of mobile phone website traffic worldwide 2018
- Leading countries with the most mobile broadband subscriptions per 100 inhabitants in 2017Mobile broadband subscriptions per 100 inhabitants in 2017, by country
- Global mobile data traffic from 2017 to 2022 (in exabytes per month)Global mobile data traffic 2017-2022
- Mobile internet traffic as percentage of total web traffic as of January 2018, by countryShare of mobile internet traffic in selected countries 2018
- Mobile internet traffic as percentage of total web traffic in November 2018, by regionShare of mobile internet traffic in global regions 2018
- Mobile share of total digital minutes in leading online markets as of May 2017Mobile share of digital minutes in selected countries 2017
- Mobile apps
The most important statistics
- App share of total mobile minutes in leading online markets as of May 2017App share of mobile minutes in selected countries 2017
- Number of apps available in leading app stores as of 3rd quarter 2018Number of apps available in leading app stores 2018
- Year-on-year growth in time spent per mobile app category in 2017Fastest growing mobile app categories 2017
- Average thee month user retention and churn rate of mobile apps worldwide as of 1st half 2018Global mobile app thee month user retention and churn 2018
- Percentage of mobile apps that have been used only once during the first six months of ownership from 2010 to 2018Share of mobile apps that have been used only once 2010-2018
- Mobile app store revenues for gaming and non-gaming apps worldwide during 3rd quarter 2017, by OS (in billion U.S. dollars)Global gross app store revenues 2016-2017, by OS
- Market reach of the most popular Android app categories worldwide as of June 2018Leading Android app categories worldwide 2018
- Market reach of the most popular Android apps worldwide as of June 2018Leading Android app reach worldwide 2018
- Mobile activities
The most important statistics
- Most popular mobile internet activities according to internet users worldwide as of 2nd half 2017, by deviceLeading smartphone and tablet activities 2017, by device
- Digital activities internet users worldwide have conducted on a public Wi-Fi network as of June 2017Public Wi-Fi activities of online adults worldwide 2017
- What would you be willing to exchange and/or do to secure a free Wi-Fi connection with a strong signal when travelling, on holiday or at a concert or stadium event?Willingness to exchange personal data for free Wi-Fi usage worldwide 2017
- Most important attributes that smartphone users worldwide find vital in building trust in mobile app and service use of data as of July 2017Global smartphone user trust in data use of mobile apps and services 2017
- Most popular attributes that makes a mobile app or service trustworthy according to global smartphone users as of July 2017Leading trustworthy attributes of mobile apps and services worldwide 2017
- Mobile media
The most important statistics
- Mobile share of global digital video plays from 3rd quarter 2013 to 2nd quarter 2018Worldwide mobile video play share 2013-2018
- Global mobile video traffic from 2016 to 2021 (in terabytes per month)Global mobile video traffic 2016-2021
- Devices used to watch online video worldwide as of August 2018Devices used to watch online video worldwide 2018
- Global mobile audio streaming traffic from 2016 to 2021 (in terabytes per month)Global mobile audio streaming traffic 2016-2021
- Do you use your mobile phone to listen to music audio content?Music audio content consumption on mobile phones worldwide 2017, by country
- Why do you prefer streaming music services over AM/FM radio?Reasons for preferring streaming music to radio in the U.S. 2017
- Mobile social
The most important statistics
- Social media usage as share of total mobile minutes in leading online markets as of May 2017Social share of mobile minutes in selected countries 2017
- Global mobile social network penetration rate as of January 2019, by regionGlobal mobile social penetration rate 2019, by region
- Active mobile social media penetration in American countries as of January 2018Active mobile social media penetration in the Americas 2018
- Active mobile social media penetration in European countries in January 2018Active mobile social media penetration in European countries 2018
- Active mobile social media penetration in Middle East and North African countries in January 2017Active mobile social media penetration in MENA countries 2017
- Active mobile social media penetration in selected Asia-Pacific countries as of January 2018Active mobile social media penetration in selected Asia-Pacific countries 2018
- Most popular social networks worldwide as of January 2019, ranked by number of active users (in millions)Global social networks ranked by number of users 2019
- Most popular global mobile messenger apps as of January 2019, based on number of monthly active users (in millions)Most popular global mobile messenger apps 2019
- Mobile commerce
The most important statistics
- Digital shopping device usage and frequency worldwide in 2017Global online shopping device usage and frequency 2017
- Most popular mobile shopping activities of global online shoppers in 2017Leading m-commerce activities worldwide 2017
- Online or in-store shopping preference for selected product categories by consumers worldwide as of 2017Global online shopping preference 2017, by category
- Average value of global online shopping orders as of 3rd quarter 2018, by device (in U.S. dollars)Global online shopping order value 2018, by device
- Average value of global online shopping orders as of 3rd quarter 2018, by platform (in U.S. dollars)Global online shopping order value 2018, by platform
- Distribution of retail website visits and orders worldwide as of 3rd quarter 2018, by deviceGlobal online retail website visits and orders 2018, by device
- Retail website visit duration worldwide as of 3rd quarter 2018, by device (in minutes)Global online retail website visits duration 2015-2018, by device
- Preferred payment methods of online shoppers worldwide as of March 2017Preferred online retail payment methods worldwide 2017
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Statistics
- Websites visited via mobile device in the United Kingdom (UK) 2012, by device
- Mobile-only visitors to leading U.S. websites 2016
- Mobile internet applications: share of aggregate traffic in North America 2016
- Monthly progress in the number of website visits France December 2016
- Leading web properties in Germany in 2010, based on user engagement
- Mobile data traffic worldwide 2017-2022, by region
- Mobile internet - apps used by users in China
- Argentina: mobile internet users 2017, by age group
- Regional user composition analysis of worldwide Walmart audience
- Means to fight drowsiness at the wheel according to drivers France 2017
- Visitors to english-heritage.org.uk in the United Kingdom 2015, by age group
- Number of occupants killed in Rhode Island road traffic by vehicle type
- Number of occupants killed in Louisiana road traffic by vehicle type
- Net traffic receipts value of Indian Railways FY 2014 - FY 2018
Studies
- Mobile internet usage in the European Union (EU)
- Internet usage in the United Kingdom (UK)
- Internet usage in Russia
- Cisco Visual Networking Index: Global Mobile 2017
- Reach and website traffic in the United Kingdom (UK)
- Internet usage in Italy
- PTS mobiltäcknings- och bredbandskartläggning 2016
- Cisco Visual Networking Index 2018
- Mobil surfhastighet i Sverige 2016
- Cisco Visual Networking Index 2017
- UK Digital Market Overview September 2014
- Industry Benchmarks – US Quarterly Index: Q1 2018
- Industry Benchmarks – US Quarterly Index: Q3 2018
- Internet usage worldwide
- Cisco Global Cloud Index 2018
Statistics on the topic
Free statistics
- Percentage of all global web pages served to mobile phones from 2009 to 2018
- Leading countries with the most mobile broadband subscriptions per 100 inhabitants in 2017
- Global mobile data traffic from 2017 to 2022 (in exabytes per month)
- Mobile internet traffic as percentage of total web traffic as of January 2018, by country
- Mobile internet traffic as percentage of total web traffic in November 2018, by region
- Mobile share of total digital minutes in leading online markets as of May 2017
- Average number of online activities per device among internet users worldwide as of 2nd quarter 2017
- App share of total mobile minutes in leading online markets as of May 2017
- Year-on-year growth in time spent per mobile app category in 2017
- Percentage of mobile apps that have been used only once during the first six months of ownership from 2010 to 2018
- Market reach of the most popular Android app categories worldwide as of June 2018
- Leading Android apps in the Google Play Store worldwide in November 2018, by revenue (in million U.S. dollars)
- Most popular mobile internet activities according to internet users worldwide as of 2nd half 2017, by device
- Most important attributes that smartphone users worldwide find vital in building trust in mobile app and service use of data as of July 2017
- Most popular attributes that makes a mobile app or service trustworthy according to global smartphone users as of July 2017
- Global mobile video traffic from 2016 to 2021 (in terabytes per month)
- Devices used to watch online video worldwide as of August 2018
- Global mobile audio streaming traffic from 2016 to 2021 (in terabytes per month)
- Social media usage as share of total mobile minutes in leading online markets as of May 2017
- Global mobile social network penetration rate as of January 2019, by region
- Active mobile social media penetration in European countries in January 2018
- Most popular social networks worldwide as of January 2019, ranked by number of active users (in millions)
- Number of monthly active Instagram users from January 2013 to June 2018 (in millions)
- Number of daily active Snapchat users from 1st quarter 2014 to 4th quarter 2018 (in millions)
- Digital shopping device usage and frequency worldwide in 2017
- Most popular mobile shopping activities of global online shoppers in 2017
- Online or in-store shopping preference for selected product categories by consumers worldwide as of 2017
- Average value of global online shopping orders as of 3rd quarter 2018, by device (in U.S. dollars)
- Average value of global online shopping orders as of 3rd quarter 2018, by platform (in U.S. dollars)
- Retail website visit duration worldwide as of 3rd quarter 2018, by device (in minutes)
- Preferred payment methods of online shoppers worldwide as of March 2017
- Mobile-only visitors to leading multi-platform websites in the United States as of December 2016 (in millions)
- Ranking of the highest monthly increases in the number of website visits in France, from November to December 2016
- Most visited web properties in Germany in December 2010, based on user engagement (in minutes)
- Global mobile data traffic from 2017 to 2022, by region (in exabytes per month)
- Share of unique visitors to english-heritage.org.uk in the United Kingdom (UK) in June 2015, by age group
Premium Statistics
- Mobile internet user penetration rate in selected countries as of 3rd quarter 2017
- Mobile broadband internet subscription rate in 2018, by region
- Percentage of mobile device website traffic worldwide from 1st quarter 2015 to 4th quarter 2018
- Distribution of time spent online by internet users worldwide from 1st quarter to 2nd quarter 2017, by region and device
- Number of apps available in leading app stores as of 3rd quarter 2018
- Average thee month user retention and churn rate of mobile apps worldwide as of 1st half 2018
- Mobile app store revenues for gaming and non-gaming apps worldwide during 3rd quarter 2017, by OS (in billion U.S. dollars)
- Market reach of the most popular Android apps worldwide as of June 2018
- Market reach of the most popular Apple iOS app categories worldwide as of June 2018
- Market reach of the most popular Apple iOS apps worldwide as of June 2018
- Leading Android apps in the Google Play Store worldwide in November 2018, by number of downloads (in millions)
- Leading iPhone apps in the Apple App Store worldwide in November 2018, by revenue (in million U.S. dollars)
- Leading iPhone apps in the Apple App Store worldwide in November 2018, by number of downloads (in millions)
- Leading iPad apps in the Apple App Store worldwide in November 2018, by revenue (in million U.S. dollars)
- Leading iPad apps in the Apple App Store worldwide in November 2018, by number of downloads (in millions)
- Digital activities internet users worldwide have conducted on a public Wi-Fi network as of June 2017
- What would you be willing to exchange and/or do to secure a free Wi-Fi connection with a strong signal when travelling, on holiday or at a concert or stadium event?
- Mobile share of global digital video plays from 3rd quarter 2013 to 2nd quarter 2018
- Do you use your mobile phone to listen to music audio content?
- Why do you prefer streaming music services over AM/FM radio?
- Active mobile social media penetration in American countries as of January 2018
- Active mobile social media penetration in Middle East and North African countries in January 2017
- Active mobile social media penetration in selected Asia-Pacific countries as of January 2018
- Most popular global mobile messenger apps as of January 2019, based on number of monthly active users (in millions)
- Leading social networking apps in the Apple App Store worldwide in November 2018, by number of downloads (in millions)
- Leading social networking apps in the Apple App Store worldwide in November 2018, by revenue (in million U.S. dollars)
- Leading communication apps in the Google Play Store worldwide in November 2018, by number of downloads (in millions)
- Leading communication apps in the Google Play Store worldwide in November 2018, by revenue (in U.S. dollars)
- Distribution of retail website visits and orders worldwide as of 3rd quarter 2018, by device
- Which of the following types of websites do you visit using your smartphone or tablet?
- Leading mobile internet applications in North America in March 2016, by share of peak period aggregate traffic
- Mobile internet applications popular among mobile internet users on the Chinese mainland in June 2009
- Distribution of mobile internet users in Argentina as of September 2017, by age
- Regional distribution of Walmart website users worldwide in June 2011
- Effectiveness of the means to fight drowsiness at the wheel according to French drivers in 2017
- Number of occupants killed in Rhode Island road traffic by vehicle type in 2016
- Number of occupants killed in Louisiana road traffic by vehicle type in 2016
- Net traffic receipts value of Indian Railways in India from FY 2014 to FY 2018 (in billion Indian rupees)
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