Highest-earning Russian-speaking TikTok bloggers 2020

Ranking of most successful Russian-speaking TikTok bloggers as of 2020, by earnings

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Release date

October 2020



Survey time period

July 1, 2019 to June 30, 2020

Supplementary notes

Refers to the total volume of payments received by TikTokers from advertisers and music labels. Bloggers, musicians, and other celebrities that became famous outside of TikTok were not included. Considering the income distribution of TikTokers and their managers, only the earnings that bloggers received were taken into account. Earnings from other professional activities, such as producing, education, starring in music clips and films, and advertising in other social media were not considered.

The provided figures represent an expert assessment based on the analysis of data provided by ranking participants themselves and independent analysts, and on the number of advertising campaigns and their costs.

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