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Marketers' opinions on marketing budget SEA 2019

Published by Leander von Kameke, Nov 9, 2021
In a survey conducted Southeast Asia in 2019, 68 percent of surveyed marketers stated that their allocated marketing budget was enough but sacrifices were needed. On the other hand, 8.2 percent of questioned marketers in Southeast Asia felt that their marketing budget was more than enough in 2019.

Share of marketers' opinions on marketing budget in Southeast Asia in 2019

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Source

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Release date

November 2019

Region

Asia

Survey time period

2019

Number of respondents

200 respondents

Supplementary notes

Original survey question: "Is your marketing budget enough?"

Source did not provide a more detailed methodology.

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