Try our business solution for free!

Investments made to improve digital marketing in the UK 2021

Published by Statista Research Department, Mar 22, 2023
In a survey conducted between January and February 2022, over 77 percent of responding marketers from the United Kingdom indicated that they had invested in data analytics to improve digital marketing in 2021; only 19.4 percent of responders invested in improving their app.

Types of investments made to improve the performance of digital marketing in the United Kingdom (UK) in 2021

© Statista 2023
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

February 2022

Region

United Kingdom

Survey time period

January 7 to February 11, 2022

Number of respondents

320 respondents

Special properties

among marketing leaders from for-profit companies

Method of interview

Email survey

Supplementary notes

Original question: "What investments did your company make to improve the performance of your digital marketing activities over the last year? (check all that apply)"

Citation formats
Statista Accounts: Access All Statistics. Starting from $468 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 USD $39 USD / Month *
in the first 12 months
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Statistics on " Marketing in the United Kingdom "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Statistics on Marketing in the United Kingdom

Overview

7

Employment

4

Digital

6

Email

5

Social

5

Further related statistics

17

Further Content: You might find this interesting as well

Statistics

Topics

Digital marketing in the UKAdvertising in the UKProgrammatic advertising in the UKDigital advertising in EuropeDigital out-of-home advertising UK
Statista Accounts: Access All Statistics. Starting from $468 USD / Year
Learn more about how Statista can support your business.
Menu