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Canada: marketing channels believed to have highest ROI 2014-2015, by activity
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Canada: marketing channels believed to have highest ROI 2014-2015, by activity
Marketing channels believed to have generated the greatest ROI according to marketers in Canada from 2014 to 2015, by activity
by Statista Research Department,
last edited
May 24, 2015
This statistic shows the responses to a survey about digital marketing in Canada as of March 2015. In 2015, 30 percent of respondents stated that they believed e-mail marketing had produced the greatest return on investment for their company during the previous year.
Marketing channels believed to have generated the greatest ROI according to marketers in Canada from 2014 to 2015, by activity
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| 2014 | 2015 | |
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Description
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by Statista Research Department,
last edited
May 24, 2015
This statistic shows the responses to a survey about digital marketing in Canada as of March 2015. In 2015, 30 percent of respondents stated that they believed e-mail marketing had produced the greatest return on investment for their company during the previous year.
- Show sources information
- Show publisher information
- Release date
- May 2015
- Region
- Canada
- Survey time period
- February 17 to March 21, 2015
- Number of respondents
- 441 respondents
- Method of interview
- Online survey
- Supplementary notes
-
Source does not indicate type of study
333 respondents self-identified as working in marketing
Source
- Show sources information
- Show publisher information
- Release date
- May 2015
More information
- Region
- Canada
- Survey time period
- February 17 to March 21, 2015
- Number of respondents
- 441 respondents
- Method of interview
- Online survey
- Supplementary notes
-
Source does not indicate type of study
333 respondents self-identified as working in marketing
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E-mail marketing budget in the UK from 2007 to 2018
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Statistics on "E-mail marketing in the United Kingdom (UK)"
- Overview
The most important statistics
- Digital advertising expenditure in the United Kingdom (UK) from 2008 to 2017, by format (in million GBP)Digital advertising spending in the UK 2008-2017, by format
- E-mail marketing spending at UK companies from 2007 to 2018E-mail marketing budget in the UK from 2007 to 2018
- E-mail marketing key performance indicators (KPIs) in the United Kingdom (UK) in 2018E-mail marketing KPIs in the United Kingdom (UK) 2018
- How much is the approximate return you get back for every pound spent on e-mail marketing?E-mail marketing's return on investment (ROI) in the United Kingdom (UK) 2015-2017
- Approximately what proportion of your total sales can you attribute to the e-mail marketing channel?Share of sales attributable to e-mail marketing in the UK 2016-2018
- What percentage of your marketing budget is spent on e-mail?Share of marketing budget spent on e-mail marketing in the United Kingdom 2012-2018
- Looking forward, how would you expect your company’s expenditure on e-mail to change?Expected change in e-mail marketing expenditure in the United Kingdom (UK) 2011-2017
- Open, click and unsubscribe rates
The most important statistics
- E-mail marketing open rate historical trend in the United Kingdom (UK) from 2009 to 2018E-mail marketing open rate trend in the United Kingdom (UK) 2009-2018
- E-mail marketing open rates in the United Kingdom (UK) in 2018, by sectorE-mail marketing open rates in the United Kingdom (UK) 2018, by sector
- E-mail marketing click-to-open rates in the United Kingdom (UK) from 2009 to 2018E-mail marketing click-to-open rates in the United Kingdom (UK) 2009-2018
- E-mail marketing click-to-open rates in the United Kingdom (UK) in 2018, by sectorE-mail click-to-open rate in the United Kingdom (UK) 2018, by sector
- E-mail marketing click-through rate in the United Kingdom (UK) in 2018, by sectorE-mail marketing click-through rate in the United Kingdom (UK) 2018, by sector
- E-mail marketing unsubscribe rates in the United Kingdom (UK) from 2010 to 2018E-mail marketing unsubscribe rates in the United Kingdom (UK) 2010-2018
- Unsubscribe rates in the United Kingdom (UK) in 2018, by industry sectorUnsubscribe rates in the United Kingdom (UK) 2018, by industry
- E-mail opens on mobile devices in the United Kingdom (UK) from 2010 to 2018E-mail opens on mobile devices in the United Kingdom (UK) 2010-2018
- Attitudes of UK marketers
The most important statistics
- How do you manage your e-mail marketing program?E-mail marketing outsourcing and management in the United Kingdom (UK) 2017
- How do you measure the success of email campaigns?Measure of success for email campaigns in digital marketing in the UK 2017
- Which of the following stop you from achieving your e-mail marketing goals?Factors preventing e-mail marketing success in the United Kingdom (UK) 2013-2018
- Share of respondents who rated the following marketing channels as ‘excellent’ or ‘good’ for ROI in the United Kingdom (UK) in 2016 and 2017Most effective marketing channels for ROI in the UK 2016-2017
- Share of respondents who said that they used the following email marketing practices in the United Kingdom (UK) in 2016 to 2018Email marketing practices used in companies in the UK 2016-2018
- What type of e-mail message helps you to achieve your email campaign goals?E-mail message types used for B2B and B2C marketing in the United Kingdom (UK) 2017
- What type of email message helps you to achieve your email campaign goals?E-mail message types used to achieve email campaign goals in the UK 2018
- How would you rate your company’s overall level of competence in e-mail marketing?E-mail marketing competence of businesses in the United Kingdom (UK) 2011-2018
- Consumer behavior
The most important statistics
- Reasons for subscribing to e-mails from brands and companies among internet users in the United Kingdom (UK) from 2015 to 2017Reasons for subscribing to e-mails from brands/companies in the UK 2015-2017
- Actions taken by the consumers upon receiving an interesing promotional email in the United Kingdom (UK) from 2011 to 2017Actions taken by UK consumers when receiving an interesting marketing email 2011-2017
- Share of interesting or relevant marketing emails according to consumers in the United Kingdom (UK) between 2011 and 2017Share of interesting marketing emails according to consumers in the UK 2011-2017
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Statistics
- Canada: marketing activity spending decrease 2015
- Canada: marketing activity spending increase 2015
- Canada: share of marketers to reduce spending on traditional media 2014-2015
- Expected change in B2B and B2C e-mail marketing spend in the United Kingdom (UK) 2013
- Search engine marketing expenditure in Norway 2011-2016
- Display marketing expenditure in Norway 2011-2016 by device
- Canada: priority of mobile marketing activities 2014-2015
- Canada: allocation of digital marketing budgets 2015
- Marketing tactics returning the best ROI paired with e-mail marketing UK 2012-2014
- Canada: expected digital marketing activities 2015
- Canada: online marketing planned for the next year 2015
- B2B and B2C e-mail marketing return on investment (ROI) in the UK 2013
- Marketer perspectives on ROI of social media vs. traditional campaigns 2016-2017
- Distribution of marketing spending in Sweden 2018, by channel and revenue
- Marketer perspectives on ROI of streaming video vs. traditional campaigns 2016-2017
- Leading marketing goals in Slovenia 2016
- Content marketing spending in Germany, France and the UK 2014-2020
- Mobile marketing profitability 2015-2016
- Event marketing revenues in Sweden 2015-2017
- Marketing budget revenue share in Slovenia 2016
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- Marketing personalization
- Digital marketing in the United Kingdom (UK)
- Content marketing
- B2B marketing
- Twitter marketing
- SME marketing in the U.S.
- E-mail marketing in the United Kingdom (UK)
- Radio: the ROI Multiplier 2013
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- B2C Content Marketing 2019
Statistics on "E-mail marketing in the United Kingdom (UK)"
- Digital advertising spending in the UK 2008-2017, by format
- E-mail marketing budget in the UK from 2007 to 2018
- E-mail marketing KPIs in the United Kingdom (UK) 2018
- E-mail marketing's return on investment (ROI) in the United Kingdom (UK) 2015-2017
- Share of sales attributable to e-mail marketing in the UK 2016-2018
- Share of marketing budget spent on e-mail marketing in the United Kingdom 2012-2018
- Expected change in e-mail marketing expenditure in the United Kingdom (UK) 2011-2017
- E-mail marketing open rate trend in the United Kingdom (UK) 2009-2018
- E-mail marketing open rates in the United Kingdom (UK) 2018, by sector
- E-mail marketing click-to-open rates in the United Kingdom (UK) 2009-2018
- E-mail click-to-open rate in the United Kingdom (UK) 2018, by sector
- E-mail marketing click-through rate in the United Kingdom (UK) 2018, by sector
- E-mail marketing unsubscribe rates in the United Kingdom (UK) 2010-2018
- Unsubscribe rates in the United Kingdom (UK) 2018, by industry
- E-mail opens on mobile devices in the United Kingdom (UK) 2010-2018
- E-mail marketing unsubscribe-to-open rates in the United Kingdom (UK) 2009-2018
- E-mail marketing outsourcing and management in the United Kingdom (UK) 2017
- Measure of success for email campaigns in digital marketing in the UK 2017
- Factors preventing e-mail marketing success in the United Kingdom (UK) 2013-2018
- Most effective marketing channels for ROI in the UK 2016-2017
- Email marketing practices used in companies in the UK 2016-2018
- E-mail message types used for B2B and B2C marketing in the United Kingdom (UK) 2017
- E-mail message types used to achieve email campaign goals in the UK 2018
- E-mail marketing competence of businesses in the United Kingdom (UK) 2011-2018
- Focus points in email marketing in the United Kingdom (UK) 2016-2018
- Impact of artificial intelligence on email marketing in the United Kingdom (UK) 2018
- Reasons for subscribing to e-mails from brands/companies in the UK 2015-2017
- Actions taken by UK consumers when receiving an interesting marketing email 2011-2017
- Share of interesting marketing emails according to consumers in the UK 2011-2017
- Canada: marketing activity spending decrease 2015
- Canada: marketing activity spending increase 2015
- Canada: share of marketers to reduce spending on traditional media 2014-2015
- Expected change in B2B and B2C e-mail marketing spend in the United Kingdom (UK) 2013
- Search engine marketing expenditure in Norway 2011-2016
- Display marketing expenditure in Norway 2011-2016 by device
- Canada: priority of mobile marketing activities 2014-2015
- Canada: allocation of digital marketing budgets 2015
- Marketing tactics returning the best ROI paired with e-mail marketing UK 2012-2014
- Canada: expected digital marketing activities 2015
- Canada: online marketing planned for the next year 2015
- B2B and B2C e-mail marketing return on investment (ROI) in the UK 2013
- Marketer perspectives on ROI of social media vs. traditional campaigns 2016-2017
- Distribution of marketing spending in Sweden 2018, by channel and revenue
- Marketer perspectives on ROI of streaming video vs. traditional campaigns 2016-2017
- Leading marketing goals in Slovenia 2016
- Content marketing spending in Germany, France and the UK 2014-2020
- Mobile marketing profitability 2015-2016
- Event marketing revenues in Sweden 2015-2017
- Marketing budget revenue share in Slovenia 2016
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