Discounts and large selection of products were the most important factors for Russian women when shopping for cosmetics online as of April 2021, each supported by 69 percent of respondents. Other key factors included free delivery and availability of product description on the website.
Most important factors when shopping cosmetics online in Russia as of April 2021
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Statistics on Shopping behavior in Russia
Overview
8
- Basic Statistic FMCG expenditure share growth in Russia monthly 2020-2022
- Premium Statistic Average household expenditure per capita in Russia 2012-2021
- Premium Statistic Average spending per FMCG purchase in Russia 2015-2022
- Premium Statistic Expected consumer purchasing power change in Russia 2021, by direction and age
- Premium Statistic Consumer confidence index in Russia quarterly 2018-2021
- Premium Statistic Spending expectations in Russia 2022, by product category
- Premium Statistic Changes in purchase expenses amid COVID-19 in Russia 2021, by category
- Basic Statistic Shopping enthusiasm among consumers in Russia 2021
Online versus offline shopping
8
- Premium Statistic Purchase intention by category in Russia 2022
- Premium Statistic Preferred type of apparel stores for Russian customers in 2021
- Premium Statistic Apparel customer share in Russia 2021, by age and store
- Premium Statistic Average spending on apparel in Russia 2021, by age and store type
- Premium Statistic Average spending on footwear in Russia 2021, by gender and store type
- Premium Statistic Russia: average spending on baby products 2021, by age and store type
- Premium Statistic Average spending on perfumes in Russia 2021, by age and store type
- Premium Statistic Average spending on cosmetics in Russia 2021, by age and store type
Customer product preferences
8
- Basic Statistic Grocery shopping behavior among Russians in 2021, by store type
- Premium Statistic Customer intentions in grocery retail in Russia 2021
- Premium Statistic Importance of sales, bonuses & cashback when buying food in Russia 2021
- Premium Statistic Purchase criteria for food in Russia 2022
- Premium Statistic Key criteria for choosing baby food in Russia 2021
- Premium Statistic Importance of luxury/premium products by category in Russia 2022
- Premium Statistic Importance of low-priced products by category in Russia 2022
- Premium Statistic Most common second-hand purchases by category in Russia 2022
Holiday shopping
8
- Premium Statistic New Year's holiday spending in Russia 2019-2021
- Premium Statistic New Year's holiday spending in Russia 2019-2021, by category
- Premium Statistic Gift that Russians prefer to receive for New Year 2021, by type
- Basic Statistic Most common gifts for New Year in Russia 2021
- Premium Statistic Online sales share of New Year's gifts in Russia 2011-2021
- Basic Statistic New Year's present purchasing time in Russia 2021
- Premium Statistic Where Russians get ideas & recommendations about New Year's gifts 2020-2021
- Basic Statistic Planned wedding spending in Russia 2021, by city
Further related statistics
16
- Plans to buy cosmetics online after COVID-19 in Russia 2020
- Asia: reasons for shoppers to prefer desktop to mobile retail 2014
- Brazil: preferred online shopping channels 2019
- Online shopping habits in Hungary 2019, by purchase category
- Share of online Canadians feeling uncomfortable buying digitally 2018
- Asia Pacific: digital buyer distribution 2013-2018, by country
- Projected digital buyer penetration in Russia 2014-2017
- Digital buyer penetration in France 2017-2025
- Digital buyer penetration 2014-2020
- Digital buyer penetration in China 2017-2022
- South Korea: digital buyer penetration 2014-2018
- Penetration rate of digital buyers in Spain 2017-2025
- Australia: digital buyer penetration 2013-2018
- Consumer behavior before buying a skincare product in Poland 2020
- Importance of social media presence for cosmetics brands in Russia 2021
- Frequency of face cream change in Poland 2020
Further Content: You might find this interesting as well
Statistics
- Plans to buy cosmetics online after COVID-19 in Russia 2020
- Asia: reasons for shoppers to prefer desktop to mobile retail 2014
- Brazil: preferred online shopping channels 2019
- Online shopping habits in Hungary 2019, by purchase category
- Share of online Canadians feeling uncomfortable buying digitally 2018
- Asia Pacific: digital buyer distribution 2013-2018, by country
- Projected digital buyer penetration in Russia 2014-2017
- Digital buyer penetration in France 2017-2025
- Digital buyer penetration 2014-2020
- Digital buyer penetration in China 2017-2022
- South Korea: digital buyer penetration 2014-2018
- Penetration rate of digital buyers in Spain 2017-2025
- Australia: digital buyer penetration 2013-2018
- Consumer behavior before buying a skincare product in Poland 2020
- Importance of social media presence for cosmetics brands in Russia 2021
- Frequency of face cream change in Poland 2020
Migel Agency. (June 9, 2021). Most important factors when shopping cosmetics online in Russia as of April 2021 [Graph]. In Statista. Retrieved March 27, 2023, from https://www.statista.com/statistics/1190935/important-factors-for-online-cosmetics-shopping-in-russia/
Migel Agency. "Most important factors when shopping cosmetics online in Russia as of April 2021." Chart. June 9, 2021. Statista. Accessed March 27, 2023. https://www.statista.com/statistics/1190935/important-factors-for-online-cosmetics-shopping-in-russia/
Migel Agency. (2021). Most important factors when shopping cosmetics online in Russia as of April 2021. Statista. Statista Inc.. Accessed: March 27, 2023. https://www.statista.com/statistics/1190935/important-factors-for-online-cosmetics-shopping-in-russia/
Migel Agency. "Most Important Factors When Shopping Cosmetics Online in Russia as of April 2021." Statista, Statista Inc., 9 Jun 2021, https://www.statista.com/statistics/1190935/important-factors-for-online-cosmetics-shopping-in-russia/
Migel Agency, Most important factors when shopping cosmetics online in Russia as of April 2021 Statista, https://www.statista.com/statistics/1190935/important-factors-for-online-cosmetics-shopping-in-russia/ (last visited March 27, 2023)
Most important factors when shopping cosmetics online in Russia as of April 2021 [Graph], Migel Agency, June 9, 2021. [Online]. Available: https://www.statista.com/statistics/1190935/important-factors-for-online-cosmetics-shopping-in-russia/