Evolution of share of promotional items during the French Days in France 2018-2019
index value of the French Days performance timeline.
The French Days is a period mainly offering mainly online discounts on a selection of products that the French are able to enjoy every spring and fall of the year, and ran from April 26 to May 1 in 2019.
Like Black Friday and Cyber Monday in the United States, the event allows many stores to sell their products at reduced prices. Since the inauguration of the special event happening mostly online, the range of items marked and advertised as promotional or reduced, has decreased by one percent share every season until spring 2019, an effect also visible with the