Number of online checkouts on Black Friday in Brazil 2013-2022
Black Friday is a sales event celebrated on the last Friday of November. As of 2017, the figures refer to the aggregate revenue generated on the previous Thursday, in addition to Friday.
In 2022, the number of checkouts registered through e-commerce on Black Friday in Brazil added up to approximately 6.5 million, a decrease compared to the previous year. Sales in this edition were hurt by the debut of the Brazilian national team in the World Cup in Qatar, which took place on Thursday, November 24.