
Number of online checkouts on Black Friday in Brazil 2013-2021
Black Friday is a sale event taking place on the last Friday of November. As of 2017, figures refer to the aggregated revenue generated on the preceding Thursday, in addition to Friday.
In 2021, the number of checkouts registered through e-commerce on Black Friday in Brazil added up to approximately 7.6 million. This represents a 0.5 percent decrease compared to the previous year.