Black Friday e-commerce revenue in Brazil 2013-2023

Published by Statista Research Department, Aug 28, 2024

In 2023, online retail sales during Black Friday in Brazil generated 5.23 billion Brazilian reals, a drop compared to 6.1 billion Brazilian reals in the same period of the previous year. 
As of 2017, the figures refer to the aggregate revenue generated on the previous Thursday, in addition to Friday.

Sales revenue generated from online shopping on Black Friday in Brazil from 2013 to 2023 (in billion Brazilian reals)

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

December 2023

Region

Brazil

Survey time period

2013 to 2023

Supplementary notes

* Data previous to 2017 refers to the sales revenue generated during Friday only. From 2017, figures reported refer to the combined revenue generated on Thursday and Friday.
This statistic was compiled by Statista using data from NeoTrust and NielsenIQ Ebit for years 2017 to 2021, as reported in various media outlets.

Data for 2022 is based on percentage change from 2023 value.

Citation formats
Access all statistics starting from $1,788 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$149 USD $199 USD
per month, billed annually 1
Buy now
25% off until Sep 30th
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Online shopping events in Latin America "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Online shopping events in Latin America

Overview

4

Argentina

5

Brazil

5

Chile

6

Colombia

4

Mexico

6

Other countries

4

Further related statistics

19

Further Content: You might find this interesting as well

Statistics

Topics

Black Friday e-commerce in BrazilMercado LibreWhatsApp in BrazilInternet usage in Latin AmericaE-commerce in Latin America
Access all statistics starting from $1,788 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$149 USD $199 USD
per month, billed annually 1
Buy now
25% off until Sep 30th
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.
Menu