Mexico: El Buen Fin e-commerce sales 2022

In 2022, the retail sales revenue generated by online shopping during El Buen Fin in Mexico amounted to 23.7 billion Mexican pesos. In order to avoid agglomerations and prevent further spread of COVID-19, the 2021 version of the event had a duration of seven days, going from the 10th to the 16th of November. The same measure was applied in 2020. That year, El Buen Fin lasted 12 days and generated sales of 36 billion pesos.

Sales revenue generated by online shopping on El Buen Fin in Mexico from 2016 to 2022 (in billion Mexican pesos)

Characteristic	Sales revenue in billion Mexican pesos
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Release date

December 2022

More information

Region

Mexico

Survey time period

2016 to 2022

Supplementary notes

El Buen Fin refers to an annual shopping event in Mexico held in November during the weekend before the Mexican Revolution holiday. To avoid crowds and prevent further COVID-19 contagions, the 2020 and 2021 editions of the event ran over an extended period. In 2022, El Buen Fin took place from the 18th to the 21st of November.

As of 2019, data represents sales revenue generated on the last Friday of November prior to the Mexican Revolution holiday.

Values have been rounded.
Figures prior to 2022 were retrieved from previous publications.

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