Terrestrial tv ad sales revenue in South Korea 2016-2022

Published by Statista Research Department, Jul 25, 2022
In 2020, advertising on terrestrial TV in South Korea achieved a total revenue of around 1.11 trillion South Korean won. This represents a decrease from the previous years, and continues a trend of decline. For the years of 2021 and 2022, it was forecast that ad revenue will recover briefly before declining again.

Sales revenue for advertising on terrestrial TV in South Korea from 2016 to 2020 with forecasts for 2021 and 2022 (in trillion South Korean won)

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In cooperation with
KOBACO
Release date

July 2022

Region

South Korea

Survey time period

July to October 2021

Number of respondents

2,200 advertising companies

Method of interview

Face-to-face interviews, telephone interviews

Supplementary notes

* Estimate.

Figures have been rounded.

1,000 South Korean won equals 0.77 U.S. dollars or 0.74 euros as of July 2022.

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