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Mobile ad revenue in South Korea 2015-2023, by format

Published by Statista Research Department, Mar 24, 2023
In 2021, display advertising on mobile reached a revenue of around 3.5 trillion South Korean won. It generated more revenue than search-based mobile advertising. While both formats of advertising have seen increases in revenue over the past few years, display advertising is forecast to experience bigger growth.

Mobile advertising revenue in South Korea from 2015 to 2021 with forecasts for 2022 and 2023, by format (in billion South Korean won)

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In cooperation with
KOBACO
Release date

January 2023

Region

South Korea

Survey time period

2015 to 2021

Supplementary notes

* Estimate.

Figures have been rounded.

1,000 South Korean won equals 0.76 U.S. dollars or 0.72 euros as of March 2023.

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