Frequency of using Netflix in the U.S. 2022, by gender
According to a survey conducted in November 2022, 26 percent of respondents in the United States watch Netflix on a daily basis, while the share of daily Netflix users is roughly the same with men as well as with women. By contrast, men were more likely to not have used Netflix at all in the month prior to the survey, as 36 percent of them stated to have never watched the streaming service during this period, whereas 31 percent of female respondnets did the same.
