Between October 31 and November 11, 2023. China's traditional commerce platforms generated a GMV of around 923.5 billion yuan from the Singles' Day sales. In comparison, community group-buying platforms made a total of 12.4 billion yuan during the observed period.
Gross merchandise value (GMV) of leading e-commerce types on Singles' Day in China in 2023
(in billion yuan)
Characteristic
GMV in billion yuan
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One yuan equals approximately 0.14 U.S. dollars and 0.13 euros (as of February 2024).
The data-monitoring period was from 20:00 on October 23 to 23:59 on November 11, 2023 for JD, and from 20:00 on October 31 to 23:59 on November 11, 2023 for other distribution channels.
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Syntun. (November 12, 2023). Gross merchandise value (GMV) of leading e-commerce types on Singles' Day in China in 2023 (in billion yuan) [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1277255/china-gmv-of-singles-day-sales-by-e-commerce-type/
Syntun. "Gross merchandise value (GMV) of leading e-commerce types on Singles' Day in China in 2023 (in billion yuan)." Chart. November 12, 2023. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1277255/china-gmv-of-singles-day-sales-by-e-commerce-type/
Syntun. (2023). Gross merchandise value (GMV) of leading e-commerce types on Singles' Day in China in 2023 (in billion yuan). Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1277255/china-gmv-of-singles-day-sales-by-e-commerce-type/
Syntun. "Gross Merchandise Value (Gmv) of Leading E-commerce Types on Singles' Day in China in 2023 (in Billion Yuan)." Statista, Statista Inc., 12 Nov 2023, https://www.statista.com/statistics/1277255/china-gmv-of-singles-day-sales-by-e-commerce-type/
Syntun, Gross merchandise value (GMV) of leading e-commerce types on Singles' Day in China in 2023 (in billion yuan) Statista, https://www.statista.com/statistics/1277255/china-gmv-of-singles-day-sales-by-e-commerce-type/ (last visited September 01, 2024)
Gross merchandise value (GMV) of leading e-commerce types on Singles' Day in China in 2023 (in billion yuan) [Graph], Syntun, November 12, 2023. [Online]. Available: https://www.statista.com/statistics/1277255/china-gmv-of-singles-day-sales-by-e-commerce-type/