Alibaba's Singles' Day GMV 2011-2021

Alibaba's gross merchandise volume on Singles' Day from 2011 to 2021

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Release date

November 2021

Region

China

Survey time period

November 11, 2011 to 2021

Supplementary notes

Alibaba didn't disclose the exact gross merchandise value of Singles' Day sales in 2022 and 2023.

Figures for earlier years have been taken from previous publications.

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