According to a survey on audio market in China conducted in January 2022, Ximalaya was the most well-known mobile audio service provider, with over 82 percent of respondents reporting to have heard of the brand. Qingting FM and Lanren Tingshu were other leading players in this market.
Brand awareness of major audio apps in China as of January 2022
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Analysys. (March 29, 2022). Brand awareness of major audio apps in China as of January 2022 [Graph]. In Statista. Retrieved December 07, 2024, from https://www.statista.com/statistics/1308334/china-brand-awareness-of-major-audio-platforms/
Analysys. "Brand awareness of major audio apps in China as of January 2022." Chart. March 29, 2022. Statista. Accessed December 07, 2024. https://www.statista.com/statistics/1308334/china-brand-awareness-of-major-audio-platforms/
Analysys. (2022). Brand awareness of major audio apps in China as of January 2022. Statista. Statista Inc.. Accessed: December 07, 2024. https://www.statista.com/statistics/1308334/china-brand-awareness-of-major-audio-platforms/
Analysys. "Brand Awareness of Major Audio Apps in China as of January 2022." Statista, Statista Inc., 29 Mar 2022, https://www.statista.com/statistics/1308334/china-brand-awareness-of-major-audio-platforms/
Analysys, Brand awareness of major audio apps in China as of January 2022 Statista, https://www.statista.com/statistics/1308334/china-brand-awareness-of-major-audio-platforms/ (last visited December 07, 2024)
Brand awareness of major audio apps in China as of January 2022 [Graph], Analysys, March 29, 2022. [Online]. Available: https://www.statista.com/statistics/1308334/china-brand-awareness-of-major-audio-platforms/