In 2021, the expenditure on television advertising of the mediaand& publishing category in Indonesia decreased significantly by 406 million U.S. dollars (-32.04 percent) since 2020. This marks the lowest advertising spending during the observed period. Notably, the advertising spending is continuously decreasing over the last years. For more insights about advertising in Indonesia: In 2021, in comparison to the ad expenditure of the media & publishing category on television, the ad expenditure of the media & publishing category on radio as well as on magazines was considerably lower.
Media and publishing advertising spending on television in Indonesia from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Media and publishing advertising spending on television in Indonesia from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved October 09, 2024, from https://www.statista.com/statistics/1354129/media-publishing-ad-spend-television-indonesia/
Nielsen. "Media and publishing advertising spending on television in Indonesia from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed October 09, 2024. https://www.statista.com/statistics/1354129/media-publishing-ad-spend-television-indonesia/
Nielsen. (2022). Media and publishing advertising spending on television in Indonesia from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: October 09, 2024. https://www.statista.com/statistics/1354129/media-publishing-ad-spend-television-indonesia/
Nielsen. "Media and Publishing Advertising Spending on Television in Indonesia from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354129/media-publishing-ad-spend-television-indonesia/
Nielsen, Media and publishing advertising spending on television in Indonesia from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354129/media-publishing-ad-spend-television-indonesia/ (last visited October 09, 2024)
Media and publishing advertising spending on television in Indonesia from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354129/media-publishing-ad-spend-television-indonesia/