Scatter vs. upfront TV advertising spending share in the United States in August 2016

Scatter vs. upfront TV ad spend share in the U.S. 2016 The statistic shows the shares of scatter and upfront TV advertising spending in the United States in August 2016. Scatter ads accounted for 33 percent of the total TV ad spend in the presented period.
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Scatter33%
Upfront65%
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Scatter33%
Upfront65%
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The statistic shows the shares of scatter and upfront TV advertising spending in the United States in August 2016. Scatter ads accounted for 33 percent of the total TV ad spend in the presented period.
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Release date
September 2016
Region
United States
Survey time period
August 2016

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