According to the U.S. Census, media buying agencies in the United States generated a total revenue of 11.2 billion U.S. dollars in 2021. The amount increased from roughly 9.7 billion dollars in 2020, when the industry felt the impacts of the COVID-19 pandemic.
Estimated aggregate revenue of media buying agencies in the United States from 2000 to 2021
(in billion U.S. dollars)
Estimates have been adjusted using results of the 2012 Economic Census where applicable. Figures have been rounded.
Data previous to 2013 have been taken from previous publications.
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US Census Bureau. (November 22, 2022). Estimated aggregate revenue of media buying agencies in the United States from 2000 to 2021 (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 07, 2024, from https://www.statista.com/statistics/183975/estimated-revenue-of-us-media-buying-agencies-since-2000/
US Census Bureau. "Estimated aggregate revenue of media buying agencies in the United States from 2000 to 2021 (in billion U.S. dollars)." Chart. November 22, 2022. Statista. Accessed December 07, 2024. https://www.statista.com/statistics/183975/estimated-revenue-of-us-media-buying-agencies-since-2000/
US Census Bureau. (2022). Estimated aggregate revenue of media buying agencies in the United States from 2000 to 2021 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 07, 2024. https://www.statista.com/statistics/183975/estimated-revenue-of-us-media-buying-agencies-since-2000/
US Census Bureau. "Estimated Aggregate Revenue of Media Buying Agencies in The United States from 2000 to 2021 (in Billion U.S. Dollars)." Statista, Statista Inc., 22 Nov 2022, https://www.statista.com/statistics/183975/estimated-revenue-of-us-media-buying-agencies-since-2000/
US Census Bureau, Estimated aggregate revenue of media buying agencies in the United States from 2000 to 2021 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/183975/estimated-revenue-of-us-media-buying-agencies-since-2000/ (last visited December 07, 2024)
Estimated aggregate revenue of media buying agencies in the United States from 2000 to 2021 (in billion U.S. dollars) [Graph], US Census Bureau, November 22, 2022. [Online]. Available: https://www.statista.com/statistics/183975/estimated-revenue-of-us-media-buying-agencies-since-2000/