Spending on classic display advertising such as web banners exceeded 370 million euros in France in 2023, whereas 88 million euros were spent on video advertising that year in the country.
Online display advertising spending in France in 2023, by format
(in million euros)
* Special operations covers different types of online marketing which are neither classical display advertising, nor video advertising, for example couponing, marketing actions via social networks, etc.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
SRI - Les Régies Internet. (February 6, 2024). Online display advertising spending in France in 2023, by format (in million euros) [Graph]. In Statista. Retrieved December 05, 2024, from https://www.statista.com/statistics/415019/digital-display-advertising-investment-by-format-france/
SRI - Les Régies Internet. "Online display advertising spending in France in 2023, by format (in million euros)." Chart. February 6, 2024. Statista. Accessed December 05, 2024. https://www.statista.com/statistics/415019/digital-display-advertising-investment-by-format-france/
SRI - Les Régies Internet. (2024). Online display advertising spending in France in 2023, by format (in million euros). Statista. Statista Inc.. Accessed: December 05, 2024. https://www.statista.com/statistics/415019/digital-display-advertising-investment-by-format-france/
SRI - Les Régies Internet. "Online Display Advertising Spending in France in 2023, by Format (in Million Euros)." Statista, Statista Inc., 6 Feb 2024, https://www.statista.com/statistics/415019/digital-display-advertising-investment-by-format-france/
SRI - Les Régies Internet, Online display advertising spending in France in 2023, by format (in million euros) Statista, https://www.statista.com/statistics/415019/digital-display-advertising-investment-by-format-france/ (last visited December 05, 2024)
Online display advertising spending in France in 2023, by format (in million euros) [Graph], SRI - Les Régies Internet, February 6, 2024. [Online]. Available: https://www.statista.com/statistics/415019/digital-display-advertising-investment-by-format-france/