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Leading outdoor advertisers in the United States in 2015, by ad spend (in million U.S. dollars)

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Spending in million U.S. dollars
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Description Source More information
The statistic above presents the measured advertising spending of the leading outdoor advertisers in the United States in 2014. Comcast Corporation ranked second, with a spending of 83.3 million U.S. dollars.
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Release date
June 2016
Region
United States
Survey time period
2015
Special properties
measured spending only
Supplementary notes
The figures include measured-media advertising spending (source: Kantar Media). Measured media from WPP's Kantar Media based on spending in 19 media: consumer magazines, Sunday magazines, local magazines, business-to-business magazines, local newspapers, national newspapers, free-standing inserts, broadcast network TV, broadcast spot TV, national syndicated TV, network cable TV, network radio, national spot radio, local radio, Spanish-language media (magazines, newspapers, TV networks), outdoor and internet (display advertising; excludes paid search, video and other forms of internet advertising).
The figures do not include unmeasured spending, such as direct marketing, promotion, internet paid search, social media and other forms of spending not included in the 19 measured media. For more information, see the methodology.

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