This statistic shows the results of a survey conducted from October 2017 through January 2018 among adult Americans on their brand preference for light beer. The results were sorted by region. During the survey, 12.2 percent of respondents from the Western U.S. stated they prefer Bud Light; 18.7 percent of respondents from the Southern U.S. region said the same.
United States: Brand preferences for light beer from October 2017 to January 2018, by region
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Statistics on Beer brands: Heineken
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The Brand Strength Monitor. (March 1, 2018). United States: Brand preferences for light beer from October 2017 to January 2018, by region [Graph]. In Statista. Retrieved March 25, 2023, from https://www.statista.com/statistics/817448/us-brand-preferences-for-light-beer-by-region/
The Brand Strength Monitor. "United States: Brand preferences for light beer from October 2017 to January 2018, by region." Chart. March 1, 2018. Statista. Accessed March 25, 2023. https://www.statista.com/statistics/817448/us-brand-preferences-for-light-beer-by-region/
The Brand Strength Monitor. (2018). United States: Brand preferences for light beer from October 2017 to January 2018, by region. Statista. Statista Inc.. Accessed: March 25, 2023. https://www.statista.com/statistics/817448/us-brand-preferences-for-light-beer-by-region/
The Brand Strength Monitor. "United States: Brand Preferences for Light Beer from October 2017 to January 2018, by Region." Statista, Statista Inc., 1 Mar 2018, https://www.statista.com/statistics/817448/us-brand-preferences-for-light-beer-by-region/
The Brand Strength Monitor, United States: Brand preferences for light beer from October 2017 to January 2018, by region Statista, https://www.statista.com/statistics/817448/us-brand-preferences-for-light-beer-by-region/ (last visited March 25, 2023)
United States: Brand preferences for light beer from October 2017 to January 2018, by region [Graph], The Brand Strength Monitor, March 1, 2018. [Online]. Available: https://www.statista.com/statistics/817448/us-brand-preferences-for-light-beer-by-region/