This statistic shows the results of a survey conducted from October 2017 through January 2018 among adult Americans on their brand preference for light beer. The results were sorted by region. During the survey, 12.2 percent of respondents from the Western U.S. stated they prefer Bud Light; 18.7 percent of respondents from the Southern U.S. region said the same.
United States: Brand preferences for light beer from October 2017 to January 2018, by region
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MSW-ARS Research/The Brand Strength Monitor. (March 1, 2018). United States: Brand preferences for light beer from October 2017 to January 2018, by region [Graph]. In Statista. Retrieved March 04, 2021, from https://www.statista.com/statistics/817448/us-brand-preferences-for-light-beer-by-region/
MSW-ARS Research/The Brand Strength Monitor. "United States: Brand preferences for light beer from October 2017 to January 2018, by region." Chart. March 1, 2018. Statista. Accessed March 04, 2021. https://www.statista.com/statistics/817448/us-brand-preferences-for-light-beer-by-region/
MSW-ARS Research/The Brand Strength Monitor. (2018). United States: Brand preferences for light beer from October 2017 to January 2018, by region. Statista. Statista Inc.. Accessed: March 04, 2021. https://www.statista.com/statistics/817448/us-brand-preferences-for-light-beer-by-region/
MSW-ARS Research/The Brand Strength Monitor. "United States: Brand Preferences for Light Beer from October 2017 to January 2018, by Region." Statista, Statista Inc., 1 Mar 2018, https://www.statista.com/statistics/817448/us-brand-preferences-for-light-beer-by-region/
MSW-ARS Research/The Brand Strength Monitor, United States: Brand preferences for light beer from October 2017 to January 2018, by region Statista, https://www.statista.com/statistics/817448/us-brand-preferences-for-light-beer-by-region/ (last visited March 04, 2021)