Advertising in the Nordics - statistics & facts
Key insights
- Advertising spending in Sweden
- 46.4bn SEK

Detailed statistics
Media advertising spending in Sweden 2014-2022
- Advertising spending in Norway
- 25bn NOK

Detailed statistics
Media ad spending in Norway 2022, by medium
- Advertising spending in Finland
- 1.33bn EUR

Detailed statistics
Expenditure on media advertising in Finland in 1995-2022
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Current statistics on this topic
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Overview
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- Premium Statistic Media advertising spending in Sweden 2014-2022
- Premium Statistic Media advertising spending in Norway 2013-2022
- Premium Statistic Advertising revenue in Denmark 2009-2023
- Premium Statistic Expenditure on media advertising in Finland in 1995-2022
- Premium Statistic Advertising spending in Sweden 2022, by medium
- Premium Statistic Media ad spending in Norway 2022, by medium
- Premium Statistic Advertising revenue in Denmark 2020, by media
- Premium Statistic Advertising expenditure in Finland 2012-2022, by medium
Overview
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Media advertising spending in Sweden 2014-2022
Media advertising spending in Sweden 2014-2022
Media advertising spending in Sweden from 2014 to 2022 (in billion SEK)
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Media advertising spending in Norway 2013-2022
Media advertising spending in Norway 2013-2022
Media advertising spending in Norway from 2013 to 2022 (in billion NOK)
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Advertising revenue in Denmark 2009-2023
Advertising revenue in Denmark 2009-2023
Advertising revenue in Denmark from 2009 to 2023 (in billion DKK)
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Expenditure on media advertising in Finland in 1995-2022
Expenditure on media advertising in Finland in 1995-2022
Media advertising expenditure in Finland from 1995 to 2022 (in billion euros)
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Advertising spending in Sweden 2022, by medium
Advertising spending in Sweden 2022, by medium
Advertising spending in Sweden in 2022, by medium (in million SEK)
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Media ad spending in Norway 2022, by medium
Media ad spending in Norway 2022, by medium
Media advertising spending in Norway in 2022, by medium (in million NOK)
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Advertising revenue in Denmark 2020, by media
Advertising revenue in Denmark 2020, by media
Advertising revenue in Denmark in 2020, by media (in million DKK)
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Advertising expenditure in Finland 2012-2022, by medium
Advertising expenditure in Finland 2012-2022, by medium
Advertising expenditure in Finland from 2012 to 2022, by medium (in million euros)
Online media
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- Premium Statistic Online advertising spending in Sweden 2015-2022
- Premium Statistic Digital ad spend in Sweden 2022, by format
- Premium Statistic Digital ad spend in Norway 2020-2022
- Premium Statistic Online ad spend in Norway 2017-2022, by type
- Premium Statistic Digital ad spend in Denmark 2020-2022
- Premium Statistic Distribution of online advertising revenue in Denmark 2020, by channel
- Premium Statistic Online advertising spending in Finland 2012-2022
Online media
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Online advertising spending in Sweden 2015-2022
Online advertising spending in Sweden 2015-2022
Online advertising spending in Sweden from 2015 to 2022 (in billion SEK)
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Digital ad spend in Sweden 2022, by format
Digital ad spend in Sweden 2022, by format
Digital advertising spending in Sweden in 2022, by format (in billion SEK)
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Digital ad spend in Norway 2020-2022
Digital ad spend in Norway 2020-2022
Digital advertising spending in Norway from 2020 to 2022 (in billion euros)
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Online ad spend in Norway 2017-2022, by type
Online ad spend in Norway 2017-2022, by type
Online advertising spending in Norway from 2017 to 2022, by segment (in billion NOK)
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Digital ad spend in Denmark 2020-2022
Digital ad spend in Denmark 2020-2022
Digital advertising spending in Denmark from 2020 to 2022 (in billion euros)
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Distribution of online advertising revenue in Denmark 2020, by channel
Distribution of online advertising revenue in Denmark 2020, by channel
Distribution of online advertising revenue in Denmark in 2020, by channel
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Online advertising spending in Finland 2012-2022
Online advertising spending in Finland 2012-2022
Online advertising expenditure in Finland from 2012 to 2022 (in million euros)
Audiovisual
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- Premium Statistic Television advertising spending in Sweden 2009-2022
- Premium Statistic TV advertising spending in Norway 2009-2022
- Premium Statistic TV advertising revenue in Denmark 2009-2020
- Premium Statistic Radio advertising spending in Sweden 2009-2022
- Premium Statistic Radio advertising spending in Norway from 2009-2022
- Premium Statistic Radio advertising revenue in Denmark 2009-2020
- Premium Statistic Cinema advertising spending in Sweden 2009-2022
- Premium Statistic Cinema advertising spending in Norway 2009-2022
- Premium Statistic Cinema advertising revenue in Denmark 2009-2020
- Premium Statistic Broadcast media advertising spending in Finland 2022, by medium
Audiovisual
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Television advertising spending in Sweden 2009-2022
Television advertising spending in Sweden 2009-2022
Television advertising spending in Sweden from 2009 to 2022 (in billion SEK)
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TV advertising spending in Norway 2009-2022
TV advertising spending in Norway 2009-2022
TV advertising spending in Norway from 2009 to 2022 (in million NOK)
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TV advertising revenue in Denmark 2009-2020
TV advertising revenue in Denmark 2009-2020
Television advertising revenue in Denmark from 2009 to 2020 (in billion DKK)
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Radio advertising spending in Sweden 2009-2022
Radio advertising spending in Sweden 2009-2022
Radio advertising spending in Sweden from 2009 to 2022 (in million SEK)
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Radio advertising spending in Norway from 2009-2022
Radio advertising spending in Norway from 2009-2022
Radio advertising spending in Norway from 2009 to 2022 (in million NOK)
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Radio advertising revenue in Denmark 2009-2020
Radio advertising revenue in Denmark 2009-2020
Radio advertising revenue in Denmark from 2009 to 2020 (in million DKK)
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Cinema advertising spending in Sweden 2009-2022
Cinema advertising spending in Sweden 2009-2022
Cinema advertising spending in Sweden from 2009 to 2022 (in million SEK)
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Cinema advertising spending in Norway 2009-2022
Cinema advertising spending in Norway 2009-2022
Cinema advertising spending in Norway from 2009 to 2022 (in million NOK)
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Cinema advertising revenue in Denmark 2009-2020
Cinema advertising revenue in Denmark 2009-2020
Cinema advertising revenue in Denmark from 2009 to 2020 (in million DKK)
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Broadcast media advertising spending in Finland 2022, by medium
Broadcast media advertising spending in Finland 2022, by medium
Broadcast media advertising expenditure in Finland in 2022, by medium (in million euros)
Print media
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- Premium Statistic Local daily newspaper advertising spending in Sweden 2009-2022
- Premium Statistic Metropolitan daily newspaper advertising spending in Sweden 2009-2022
- Premium Statistic Consumer magazine advertising spending in Sweden 2009-2022
- Premium Statistic Advertising revenue of printed & digital newspapers in Norway 2014-2021
- Premium Statistic Weeklies and magazine advertising spending in Norway 2009-2021
- Premium Statistic Advertising revenue of daily newspapers in Denmark 2013-2020
- Premium Statistic Magazine advertising revenue in Denmark 2009-2020
- Premium Statistic Newspaper advertising spending in Finland 2012-2022
- Premium Statistic Magazine advertising spending in Finland 2012-2022
Print media
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Local daily newspaper advertising spending in Sweden 2009-2022
Local daily newspaper advertising spending in Sweden 2009-2022
Local daily newspaper advertising spending in Sweden from 2009 to 2022 (in million SEK)
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Metropolitan daily newspaper advertising spending in Sweden 2009-2022
Metropolitan daily newspaper advertising spending in Sweden 2009-2022
Metropolitan daily newspaper advertising spending in Sweden from 2009 to 2022 (in million SEK)
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Consumer magazine advertising spending in Sweden 2009-2022
Consumer magazine advertising spending in Sweden 2009-2022
Consumer magazine advertising spending in Sweden from 2009 to 2022 (in million SEK)
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Advertising revenue of printed & digital newspapers in Norway 2014-2021
Advertising revenue of printed & digital newspapers in Norway 2014-2021
Advertising revenue of printed and digital newspapers in Norway from 2014 to 2021 (in billion NOK)
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Weeklies and magazine advertising spending in Norway 2009-2021
Weeklies and magazine advertising spending in Norway 2009-2021
Weeklies and magazine advertising spending in Norway from 2009 to 2021 (in million NOK)
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Advertising revenue of daily newspapers in Denmark 2013-2020
Advertising revenue of daily newspapers in Denmark 2013-2020
Advertising revenue of daily newspapers in Denmark from 2013 to 2020 (in million DKK)
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Magazine advertising revenue in Denmark 2009-2020
Magazine advertising revenue in Denmark 2009-2020
Magazine advertising revenue in Denmark from 2009 to 2020 (in billion DKK)
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Newspaper advertising spending in Finland 2012-2022
Newspaper advertising spending in Finland 2012-2022
Newspaper advertising expenditure in Finland from 2012 to 2022 (in million euros)
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Magazine advertising spending in Finland 2012-2022
Magazine advertising spending in Finland 2012-2022
Magazine advertising expenditure in Finland from 2012 to 2022 (in million euros)
Outdoor & direct advertising
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- Premium Statistic OOH advertising spending in Sweden 2009-2022
- Premium Statistic Out-of-home (OOH) advertising spending in Norway 2009-2022
- Premium Statistic Outdoor advertising revenue in Denmark 2017-2020
- Premium Statistic Outdoor advertising spending in Finland 2012-2022
- Premium Statistic Direct advertising spending in Sweden 2009-2022
- Premium Statistic Direct advertising spending in Norway 2009-2022
- Premium Statistic Revenue of marketing and advertising industry in Finland 2021, by activity
Outdoor & direct advertising
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OOH advertising spending in Sweden 2009-2022
OOH advertising spending in Sweden 2009-2022
Out-of-home (OOH) advertising spending in Sweden from 2009 to 2021 (in million SEK)
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Out-of-home (OOH) advertising spending in Norway 2009-2022
Out-of-home (OOH) advertising spending in Norway 2009-2022
Out-of-home (OOH) advertising spending in Norway from 2009 to 2022 (in million NOK)
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Outdoor advertising revenue in Denmark 2017-2020
Outdoor advertising revenue in Denmark 2017-2020
Outdoor advertising revenue in Denmark from 2017 to 2020 (in million DKK)
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Outdoor advertising spending in Finland 2012-2022
Outdoor advertising spending in Finland 2012-2022
Outdoor and traffic advertising expenditure in Finland from 2012 to 2022 (in million euros)
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Direct advertising spending in Sweden 2009-2022
Direct advertising spending in Sweden 2009-2022
Direct advertising spending in Sweden from 2009 to 2022 (in million SEK)
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Direct advertising spending in Norway 2009-2022
Direct advertising spending in Norway 2009-2022
Direct advertising spending in Norway from 2009 to 2022 (in million NOK)
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Revenue of marketing and advertising industry in Finland 2021, by activity
Revenue of marketing and advertising industry in Finland 2021, by activity
Revenue of marketing and advertising industry in Finland in 2021, by activity (in 1,000 euros)
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