Household penetration of gaming devices in the United States in 2012

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Household penetration
Other mobile phone54%
Nintendo Wii38%
Android OS smartphone28%
Microsoft Xbox 36026%
iPod Touch22%
Nintendo DS / DS Lite /DSi21%
Sony Playstation 220%
Sony Playstation 3 18%
Other tablet16%
Playstation Portable10%
Blackberry OS smartphone7%
Windows OS smartphone6%
Other OS smartphone6%
Nintendo 3DS4%

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This statistic shows the household penetration of gaming devices in the United States. In the first quarter of 2012, 38 percent of all American households owned a Nintendo Wii.
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Release date
February 2012
United States
Survey time period
1st quarter 2012

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