Retail revenue of the U.S. video game industry from July 2016 to July 2018 (in billion U.S. dollars)

Revenue of the U.S. video game industry 2016-2018 This statistic contains data on the total retail revenue of the U.S. video game industry. In July 2018, the revenue in the United States amounted to approximately 749 million U.S. dollars. When looking at particular segment revenues, accessories is the lowest performing segment at retail overall. What is very specific to the industry at large, is that all sales, and in turn the highest revenues, occur around the holiday season. Based on the example of just one single globally known gaming retailer GameStop, which has been recording net sales in millions and billions of U.S. dollars at that time of year, it is easily understandable why the entire market revolves around the season, and why most new game releases are planned shortly before the winter holidays.
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Revenue in billion U.S. dollars
Jul '160.5
Aug '160.58
Sept '160.84
Oct '160.93
Nov '161.97
Dec '163
Jan '170.69
Feb '170.81
Mar '171.48
Apr '170.7
May '170.54
Jun '170.77
Jul '170.66
Aug '170.57
Sept '171.21
Oct '170.83
Nov '172.68
Dec '173.29
Jan '181.1
Feb '181
Mar '181.32
Apr '180.82
May '180.69
Jun '181.1
Jul '180.75
Revenue in billion U.S. dollars
Jul '160.5
Aug '160.58
Sept '160.84
Oct '160.93
Nov '161.97
Dec '163
Jan '170.69
Feb '170.81
Mar '171.48
Apr '170.7
May '170.54
Jun '170.77
Jul '170.66
Aug '170.57
Sept '171.21
Oct '170.83
Nov '172.68
Dec '173.29
Jan '181.1
Feb '181
Mar '181.32
Apr '180.82
May '180.69
Jun '181.1
Jul '180.75
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Description Source More information
This statistic contains data on the total retail revenue of the U.S. video game industry. In July 2018, the revenue in the United States amounted to approximately 749 million U.S. dollars. When looking at particular segment revenues, accessories is the lowest performing segment at retail overall. What is very specific to the industry at large, is that all sales, and in turn the highest revenues, occur around the holiday season. Based on the example of just one single globally known gaming retailer GameStop, which has been recording net sales in millions and billions of U.S. dollars at that time of year, it is easily understandable why the entire market revolves around the season, and why most new game releases are planned shortly before the winter holidays.
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Release date
August 2018
Region
United States
Survey time period
July 2016 to July 2018
Special properties
physical retail sales of hardware, software (console, portable and PC, new physical sales only) and accessories
Supplementary notes
Figures other than for August 2016 and 2017 come from previous publications.
The NPD Group highlights that the data above represent retail revenue figures, and that there are separate estimates for video game content sold through other means. They are providing quarterly estimates of those extra-retail sales, including mobile games, downloadable content, and casual games, along with other segments.
Figures have been rounded.

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