This statistic shows the change in U.S. online consumers' preferences of communication channels for permission-based promotions. In 2008, e-mail was the most popular channel, as 72 percent of respondents stated it as their preference. It remained the most popular channel in 2012.
Change in permission-based promotion channel preferences in the United States from 2008 to 2012
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ExactTarget. (April 4, 2012). Change in permission-based promotion channel preferences in the United States from 2008 to 2012 [Graph]. In Statista. Retrieved April 18, 2024, from https://www.statista.com/statistics/222628/change-in-permission-based-promotional-channel-preferences-in-the-us/
ExactTarget. "Change in permission-based promotion channel preferences in the United States from 2008 to 2012." Chart. April 4, 2012. Statista. Accessed April 18, 2024. https://www.statista.com/statistics/222628/change-in-permission-based-promotional-channel-preferences-in-the-us/
ExactTarget. (2012). Change in permission-based promotion channel preferences in the United States from 2008 to 2012. Statista. Statista Inc.. Accessed: April 18, 2024. https://www.statista.com/statistics/222628/change-in-permission-based-promotional-channel-preferences-in-the-us/
ExactTarget. "Change in Permission-based Promotion Channel Preferences in The United States from 2008 to 2012." Statista, Statista Inc., 4 Apr 2012, https://www.statista.com/statistics/222628/change-in-permission-based-promotional-channel-preferences-in-the-us/
ExactTarget, Change in permission-based promotion channel preferences in the United States from 2008 to 2012 Statista, https://www.statista.com/statistics/222628/change-in-permission-based-promotional-channel-preferences-in-the-us/ (last visited April 18, 2024)
Change in permission-based promotion channel preferences in the United States from 2008 to 2012 [Graph], ExactTarget, April 4, 2012. [Online]. Available: https://www.statista.com/statistics/222628/change-in-permission-based-promotional-channel-preferences-in-the-us/