Yandex: annual revenue 2021-2022, by segment
History and business model
Yandex, which stands for “yet another indexer,” was presented to the wide public for the first time in 1997. The company developed its first contextual banner a year after its launch, and ever since contextual advertising has become the core business segment of this search engine. Some of the most significant milestones were marked in 2002 when Yandex became profitable, in 2005 when the company expanded beyond national borders, and in 2011 when Yandex got listed in NASDAQ stock market. New innovative services have been developed by the company on a yearly basis since its foundation.Yandex.Taxi was introduced in 2011 and has soon become one of the most profitable segments of the company. Apart from Russia, it operates across CIS countries, Eastern Europe, and the Middle East, combining taxi aggregation and food tech businesses. In 2022, the mobility segment yielded a revenue of roughly 121.9 billion Russian rubles.