Online video advertising spending in Taiwan 2012-2021

Published by
Lai Lin Thomala,
Jun 13, 2024
This statistic shows the online video advertising market size in Taiwan from 2012 to 2016 with projections until 2021. In 2016, Taiwan's online video ad expenditure reached around 195.6 million U.S. dollars and was estimated to grow up to around 407 million U.S. dollars by 2021.

Online video advertising market size in Taiwan from 2012 to 2021 (in million U.S. dollars)

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Release date

March 2018

Region

Taiwan

Survey time period

2012 to 2016

Special properties

Based on expenditure.

Supplementary notes

*Estimate.

The data excludes content production.

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Overview

4

Ad spend

5

Traditional

6

Digital

6

Leading agencies

3

Advertiser perspective

3

Consumer perspective

3

Further related statistics

10

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