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India social network penetration 2015-2025

In 2020, over 50 percent of India's population was accessing social networks. It was estimated that by 2025, this penetration of social networks would be 67 percent of the country's population. This was thanks in part to a booming telecommunication industry, providing cheap mobile data, with Reliance Jio blazing the trail of digital communication for the average Indian.

Social network user penetration in India from 2015 to 2020 with a forecast until 2025

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Release date

July 2020



Survey time period

2017 to 2020

Supplementary notes

Individuals who use a social network site via any device at least once per month

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Statistics on "Social media usage in India "

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