Penetration of leading social networks in Brazil as of 4th quarter 2017

Brazil: social network penetration as of Q4 2017 This statistic presents the social network penetration in Brazil. As of the fourth quarter 2017, 59 percent of the population in the country were Facebook users. Chat app WhatsApp had a 56 percent penetration rate.
Show more
Loading statistic...
Expand statistic
Share of population
YouTube60%
Facebook59%
WhatsApp56%
Facebook Messenger43%
Instagram40%
GooglePlus32%
Twitter27%
Skype22%
LinkedIn21%
Pinterest21%
Snapchat18%
Tumblr13%
Share of population
YouTube60%
Facebook59%
WhatsApp56%
Facebook Messenger43%
Instagram40%
GooglePlus32%
Twitter27%
Skype22%
LinkedIn21%
Pinterest21%
Snapchat18%
Tumblr13%
Download Settings Share
Chart type
Datalabels
Share on Social Media
HTML code to embed chart as PNG (FAQ)
Download started
Please be patient - this may take a moment
Description Source More information
This statistic presents the social network penetration in Brazil. As of the fourth quarter 2017, 59 percent of the population in the country were Facebook users. Chat app WhatsApp had a 56 percent penetration rate.
Show more
Release date
January 2018
Region
Brazil
Survey time period
3rd and 4th quarter 2017
Age group
16 to 64 years
Supplementary notes
Data base been re-based to show national penetration.
Self-claimed activity.

More information

Statista Accounts: Access All Statistics. Starting from $588 / Year

Basic Account

Get to know the platform

You only have access to basic statistics.

Register for free

Premium Account

Your perfect start with Statista

  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account

Full access

Corporate solution including all features.

Send request

* All products require an annual contract.
   Prices do not include sales tax
   (New York residents only).
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom

Related Studies: Available to Download in PDF or PPTX Format

Internet usage in Brazil
Internet usage in Brazil

All Information
in one Presentation

Internet usage in Brazil

Everything On "Internet usage in Brazil" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Statista is a great source of knowledge, and pretty helpful to manage the daily work.
Christof Baron

Christof Baron
CEO, MindShare Germany

Statistics on "Internet usage in Brazil"

  • Overview
  • Online activities
  • Social media
The most important statistics
  • E-commerce
  • Mobile internet
Need help with using Statista for your research? Tutorials and first steps

Further Content: Statistics, Studies, and Topic Pages

Statistics on the topic

Topics

About Statista

Learn more about how Statista can support your business.

Request webinar
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.

News
News