Brazil: social network penetration as of Q4 2017

This statistic presents the social network penetration in Brazil. As of the fourth quarter 2017, 59 percent of the population in the country were Facebook users. Chat app WhatsApp had a 56 percent penetration rate.

Penetration of leading social networks in Brazil as of 4th quarter 2017

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Sources

Release date

January 2018

Region

Brazil

Survey time period

3rd and 4th quarter 2017

Age group

16 to 64 years

Supplementary notes

Data base been re-based to show national penetration.
Self-claimed activity.

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Statistics on "Internet usage in the BRIC countries"

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