This statistic provides information on the penetration of Facebook in Brazil from 2015 to 2022. It is expected that 42.9 percent of the population in Brazil will be accessing the social network in 2018.
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Facebook: online reach in Brazil 2015-2022
Facebook usage penetration in Brazil from 2015 to 2022
This statistic provides information on the penetration of Facebook in Brazil from 2015 to 2022. It is expected that 42.9 percent of the population in Brazil will be accessing the social network in 2018.
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| Share of population | |
|---|---|
| 2015 | 37.75% |
| 2016 | 39.56% |
| 2017 | 41.29% |
| 2018* | 42.9% |
| 2019* | 44.35% |
| 2020* | 45.64% |
| 2021* | 46.77% |
| 2022* | 47.76% |
| Share of population | |
|---|---|
| 2015 | 37.75% |
| 2016 | 39.56% |
| 2017 | 41.29% |
| 2018* | 42.9% |
| 2019* | 44.35% |
| 2020* | 45.64% |
| 2021* | 46.77% |
| 2022* | 47.76% |
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This statistic provides information on the penetration of Facebook in Brazil from 2015 to 2022. It is expected that 42.9 percent of the population in Brazil will be accessing the social network in 2018.
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- Release date
- July 2017
- Region
- Brazil
- Survey time period
- 2015 to 2017
- Supplementary notes
-
* Forecast
Individuals who access their Facebook account via any device at least once per month.
More information
- Region
- Brazil
- Survey time period
- 2015 to 2017
- Supplementary notes
-
* Forecast
Individuals who access their Facebook account via any device at least once per month.
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Statistics on "Internet usage in Brazil"
- Overview
The most important statistics
- Number of internet users in selected countries in 2018 (in millions)Number of internet users worldwide 2018, by country
- Number of internet users in selected Latin American countries as of January 2019 (in millions)Latin America: internet users 2019, by country
- Number of internet users in Brazil from 2015 to 2022 (in millions)Brazil: number of internet users 2015-2022
- Internet user penetration in Brazil from 2015 to 2022Brazil: internet user penetration 2015-2022
- Percentage of population using the internet in Brazil from 2000 to 2016Brazil: internet penetration 2000-2016
- Share of adults in developing or emerging online markets who access the internet at least occasionally or own a smartphone as of May 2017Internet access rate in developing and emerging countries 2017
- Degree of internet freedom in the Americas according to the Freedom House Index 2018, by country (index points)Americas: internet freedom in selected countries 2018
- Online activities
The most important statistics
- Distribution of internet users in Brazil as of March 2015, by genderBrazil: gender distribution of internet users 2015
- Distribution of internet users in Brazil as of March 2015, by age groupBrazil: age distribution of internet users 2015
- Average duration of monthly internet usage per user in Latin American countries as of February 2016 (in hours)Duration of monthly internet usage in Latin American countries 2016
- Average duration of daily internet usage in selected countries as of 4th quarter 2016, by device (in hours.minutes)Average daily internet usage worldwide 2016, by device
- How often do you use the internet for personal reasons?Brazil: frequency of private internet usage 2016
- Leading digital activities of child and teen internet users in Brazil as of February 2015Brazil: digital activities of child and teen internet users 2015
- Most popular digital properties in Brazil in January 2018, based on number of unique visitors (in millions)Most-visited online properties in Brazil 2018
- Most popular online video content properties in Brazil in March 2016, ranked by number of unique viewers (in millions)Most-visited online video properties in Brazil 2016
- Social media
The most important statistics
- Average numbers of hours per day spent by social media users on all social media channels as of 4th quarter 2015, by countrySocial media: daily usage in selected countries as 4th quarter 2015
- Number of social network users in Brazil from 2015 to 2022 (in millions)Brazil: number of social network users 2015-2022
- Social network user penetration in Brazil from 2015 to 2022Brazil: social network penetration 2015-2022
- Penetration of leading social networks in Brazil as of 4th quarter 2017Brazil: social network penetration as of Q4 2017
- Most popular social networks in Brazil as of July 2015, based on number of unique visitors (in millions)Brazil: most popular social networking sites 2015
- Number of Facebook users in Brazil from 2015 to 2022 (in millions)Brazil: number of Facebook users 2015-2022
- Facebook usage penetration in Brazil from 2015 to 2022Facebook: online reach in Brazil 2015-2022
- Distribution of Facebook users in Brazil as of January 2018, by age group and genderBrazil: distribution of Facebook users 2018, by age & gender
- E-commerce
The most important statistics
- Annual online shopping revenue in Brazil from 2011 to 2018 (in billion Brazilian reals)Brazil: B2C e-commerce revenue 2011-2018
- Brazil: retail e-commerce revenue forecast from 2017 to 2023 (in billion U.S. dollars)Total retail e-commerce revenue in Brazil 2017-2023
- Average retail e-commerce revenue per user in Brazil from 2017 to 2023 (in U.S. dollars)Retail e-commerce ARPU in Brazil 2017-2023
- Most popular online retailers in Brazil in January 2018, based on number of unique visitors (in millions)Most-visited online retailers in Brazil 2018
- Most popular retail e-commerce categories in Brazil as of June 2016, by reachBrazil: most popular retail e-commerce categories 2016
- Most popular e-commerce categories in Brazil from January to June 2018, by sales volume shareBrazil: e-commerce category sales volume share H1 2018
- Number of e-commerce users in Brazil from 2017 to 2023 (in millions)Online retail users in Brazil 2017-2023
- Digital buyer penetration in Brazil from 2017 to 2023 (in percent)Digital buyer penetration in Brazil 2017-2023
- Mobile internet
The most important statistics
- Number of mobile phone internet users in Brazil from 2015 to 2022 (in millions)Brazil: mobile phone internet users in Brazil 2015-2022
- Mobile phone internet user penetration in Brazil from 2015 to 2022Brazil: mobile phone internet user penetration 2015-2022
- Which of the following do you do on your tablet at least weekly?Brazil: weekly tablet activities 2016
- Mobile internet traffic as percentage of total web traffic as of January 2018, by countryShare of mobile internet traffic in selected countries 2018
- Average amount of monthly mobile minutes of mobile internet users in Brazil as of September 2015, by age groupBrazil monthly mobile minutes 2015, by age
- Most popular daily mobile content activities of mobile phone owners Brazil as of February 2016Brazil: leading daily mobile activities 2016
- Locations and situations where smartphone users in Brazil use their mobile device frequently as of September 2015Situations of smartphone usage among users in Brazil 2015
- Most popular mobile apps in Brazil as of December 2015, ranked by reachLeading mobile apps in Brazil 2015, by reach
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Statistics on the topic
Free statistics
- Number of internet users in selected countries in 2018 (in millions)
- Number of internet users in selected Latin American countries as of January 2019 (in millions)
- Number of internet users in Brazil from 2015 to 2022 (in millions)
- Internet user penetration in Brazil from 2015 to 2022
- Percentage of population using the internet in Brazil from 2000 to 2016
- Degree of internet freedom in the Americas according to the Freedom House Index 2018, by country (index points)
- Distribution of internet users in Brazil as of March 2015, by gender
- Distribution of internet users in Brazil as of March 2015, by age group
- Average duration of monthly internet usage per user in Latin American countries as of February 2016 (in hours)
- Most popular digital properties in Brazil in January 2018, based on number of unique visitors (in millions)
- Most popular online video content properties in Brazil in March 2016, ranked by number of unique viewers (in millions)
- Distribution of visits to selected digital content categories in Brazil as of March 2016, by platform
- Adult internet users in developing online markets who use the internet for career and commerce activities as of June 2014
- Number of social network users in Brazil from 2015 to 2022 (in millions)
- Social network user penetration in Brazil from 2015 to 2022
- Penetration of leading social networks in Brazil as of 4th quarter 2017
- Most popular social networks in Brazil as of July 2015, based on number of unique visitors (in millions)
- Number of Facebook users in Brazil from 2015 to 2022 (in millions)
- Facebook usage penetration in Brazil from 2015 to 2022
- Distribution of Facebook users in Brazil as of January 2018, by age group and gender
- Distribution of Facebook users in Brazil as of January 2018, by gender
- Most popular online retailers in Brazil in January 2018, based on number of unique visitors (in millions)
- Distribution of online shopping users in Brazil in 2017, by age group
- Distribution of online shopping users in Brazil from 2015 to 2017, by gender
- Leading devices used by digital payment users in Brazil in 2014 and 2015
- Products or services purchased via mobile payments according to smartphone users in Brazil as of 2015
- Number of mobile phone internet users in Brazil from 2015 to 2022 (in millions)
- Mobile phone internet user penetration in Brazil from 2015 to 2022
- Mobile internet traffic as percentage of total web traffic as of January 2018, by country
- Most popular daily mobile content activities of mobile phone owners Brazil as of February 2016
- Most popular mobile apps in Brazil as of September 2015, ranked by average unique monthly visitors (in millions)
- Most frequently used mobile apps among smartphone owners in Brazil as of April 2015, by gender
- Facebook usage penetration in Vietnam from 2017 to 2023
- Facebook usage penetration in South Africa from 2017 to 2023
- How often do you check Facebook via your mobile phone?
- Popular social media activities in Arab countries as of November 2014
- Facebook penetration in Germany from 2014 to 2018
- Facebook penetration in selected Asia Pacific countries as of 4th quarter 2014
- Social network penetration in Asia Pacific from 2012 to 2018
- Social network user penetration in Argentina from 2015 to 2022
Premium Statistics
- Share of adults in developing or emerging online markets who access the internet at least occasionally or own a smartphone as of May 2017
- Average duration of daily internet usage in selected countries as of 4th quarter 2016, by device (in hours.minutes)
- How often do you use the internet for personal reasons?
- Leading digital activities of child and teen internet users in Brazil as of February 2015
- How often do you watch online videos?
- Average numbers of hours per day spent by social media users on all social media channels as of 4th quarter 2015, by country
- Most popular mobile messaging apps amongst Android users in Brazil as of 1st quarter 2016, by daily usage (in minutes.seconds)
- Annual online shopping revenue in Brazil from 2011 to 2018 (in billion Brazilian reals)
- Brazil: retail e-commerce revenue forecast from 2017 to 2023 (in billion U.S. dollars)
- Average retail e-commerce revenue per user in Brazil from 2017 to 2023 (in U.S. dollars)
- Most popular retail e-commerce categories in Brazil as of June 2016, by reach
- Most popular e-commerce categories in Brazil from January to June 2018, by sales volume share
- Number of e-commerce users in Brazil from 2017 to 2023 (in millions)
- Digital buyer penetration in Brazil from 2017 to 2023 (in percent)
- After making your purchase did you do any of the following online?
- Share of mobile commerce transaction volume in Brazil from January 2011 to June 2018
- Which of the following do you do on your tablet at least weekly?
- Average amount of monthly mobile minutes of mobile internet users in Brazil as of September 2015, by age group
- Locations and situations where smartphone users in Brazil use their mobile device frequently as of September 2015
- Most popular mobile apps in Brazil as of December 2015, ranked by reach
- Frequency with which smartphone users in Brazil watch mobile video as of April 2017
- Facebook usage penetration in Australia from 2015 to 2022
- Facebook usage penetration in Israel from 2017 to 2023
- Facebook usage penetration in Saudi Arabia from 2017 to 2023
- Facebook usage penetration in South Korea from 2015 to 2022
- Facebook usage penetration in Argentina from 2015 to 2022
- Number of male Facebook users in France in 2017, by age group (in millions)
- Social network penetration in Canada from 2017 to 2023
- Journalists' opinion on the importance of press officers in their professional activities in France in 2015*
- Have you ever ordered an item via a social network? For example by clicking on an interesting ad or post of a company and being redirected to their online shop?
- Social media engagement of water brands in Italy in the 1st quarter of 2018, by brand (in 1,000 interactions)
- Social media engagement of the leading food bloggers in Italy in 2018, ranked by number of interactions (in 1,000s)*
- Google Plus usage in Malaysia as of January 2016
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