Americans who bought premium or luxury items 2018, by income

Share of Americans who bought premium or luxury items in 2018, by income

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Source

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Release date

June 2018

Region

United States

Survey time period

November 22 to December 27, 2017 and April11 to May 28 2018

Number of respondents

20,409 respondents

Age group

18 years and older

Special properties

residential online population

Supplementary notes

The original question was "In which of these product categories do you also buy premium or luxury items?"
Multiple picks were possible.
High income : top 33 percent of households
Medium income: mid 33 percent of all households
Low income; bottom 33 percent of all households.

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