This statistic gives information on the period of time when internet users in the United States begin shopping for holiday season. During the surveyed period, it was found that 20.9 percent of respondents planned to start their holiday shopping on Black Friday. Over a third of shoppers planned to begin their holiday shopping before Thanksgiving.
When do you plan to start shopping for holiday gifts this year?
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
Instant access to 1m statistics
Download in XLS, PDF & PNG format
Detailed references
$59 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.
CPC Strategy. (October 11, 2018). When do you plan to start shopping for holiday gifts this year? [Graph]. In Statista. Retrieved April 04, 2020, from https://www.statista.com/statistics/245687/time-when-us-internet-users-begin-shopping-for-holiday-season/
CPC Strategy. "When do you plan to start shopping for holiday gifts this year?." Chart. October 11, 2018. Statista. Accessed April 04, 2020. https://www.statista.com/statistics/245687/time-when-us-internet-users-begin-shopping-for-holiday-season/
CPC Strategy. (2018). When do you plan to start shopping for holiday gifts this year?. Statista. Statista Inc.. Accessed: April 04, 2020. https://www.statista.com/statistics/245687/time-when-us-internet-users-begin-shopping-for-holiday-season/
CPC Strategy. "When Do You Plan to Start Shopping for Holiday Gifts This Year?." Statista, Statista Inc., 11 Oct 2018, https://www.statista.com/statistics/245687/time-when-us-internet-users-begin-shopping-for-holiday-season/
CPC Strategy, When do you plan to start shopping for holiday gifts this year? Statista, https://www.statista.com/statistics/245687/time-when-us-internet-users-begin-shopping-for-holiday-season/ (last visited April 04, 2020)
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.
