Share of mobile in digital ad spend in the Middle East & Africa 2012-2018

Share of mobile internet in digital advertising spending in the Middle East and Africa from 2012 to 2018

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Release date

July 2014

Region

Africa, MENA

Survey time period

2012 and 2013

Special properties

includes display (banners, video and rich media) and search; excludes SMS, MMS, and P2P messaging-based advertising; includes advertising spending on tablets

Supplementary notes

* Forecast.

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