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Reasons consumers enjoy shopping on a tablet in the United Kingdom (UK) 2014

This statistic displays the results of a survey of shoppers in the United Kingdom in 2014, regarding reasons they enjoy shopping on a tablet computer. The greatest share of consumers named portability as a key reason, at 70 percent.

What do you like the most about shopping via your tablet?*

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Release date



United Kingdom

Survey time period


Number of respondents

2,007 respondents

Age group

18-64 years

Special properties

nationally representative; shoppers

Supplementary notes

* Respondents were allowed to pick their top three factors.
** Month of survey not specified by the source. Survey methodology not specified by the source.

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