Germany: online use during purchase process 2015

Which of these did you do online in relation to your recent purchase decision?

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Release date

June 2015

Region

Germany

Survey time period

January to March 2014; January to March 2015

Number of respondents

3,614 respondents

Age group

16 years and older

Special properties

internet users, who recently made a purchase and researched online

Method of interview

Online panel

Supplementary notes

The question was phrased by the source as follows: "Which of these did you do on the internet or using apps in relation to your recent purchase decision?"

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