Try our corporate solution for free!
(212) 419-8286
hadley.ward@statista.com

Snapchat user ratio in the U.S. 2020, by age group & gender

As of June 2020, male users in their 20s accounted for 17.7 percent of Snapchat's active user accounts in the United States. According to App Ape, women aged 20 to 29 years were the largest user group, accounting for 20.3 percent of the photo sharing app's user base on the Android platform.

Snapchat stories and other features

Released in 2011, Snapchat is now regarded as one of the earliest examples of mobile-first social media applications. The core feature of the platform is that messages and pictures are only available for a limited time before vanishing and becoming inaccessible. The app started out as a one-on-one messaging and photo sharing app, and now also a “Stories” function where users compile snaps into chronological storylines which are accessible to friends. Other social media platforms have also been quick to launch stories functions, the most successful among them being Instagram. The company reported 500 million daily active Instagram Stories users in January 2019. In comparison, Snapchat reported only 203 million daily active users worldwide in the second quarter of 2019. Messaging apps WhatsApp and Facebook Messenger have also successfully integrated stories into their product, chipping away at any unique features that Snapchat had claimed for itself. Other popular features of the Snapchat app include virtual stickers and various augmented reality (AR) objects and photo filters. In 2018, there were an estimated 30 million social network augmented reality (AR) users in the United States, a figure expected to surpass 43 million users in 2021.

Distribution of Snapchat users in the United States as of June 2020, by age group and gender

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% discount until March 31st
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Source

In cooperation with
App Ape
Release date

July 2020

Region

United States

Survey time period

June 2020

Special properties

active users only; Android users

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Snapchat"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.