India: mobile retail share 2014-2015

This statistic presents the share of mobile e-commerce sales in India. In 2014, the m-commerce percentage amounted to 11 percent of total retail sales. In the following year, mobile accounted for at least 60 percent of online shopping sales.

Mobile share of online retail sales in India in 2014 and 2015

Share of online retail
2015*60%
201411%
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Sources

Release date

January 2016

Region

India

Survey time period

2014 and 2015

Supplementary notes

* According to the source, "ASSOCHAM paper highlighted, in India roughly 60-65% of their total sales are being generated by mobile devices and tablets, increased by 50% than the last year and also likely to continue upwards."

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