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Digital media time spent versus ad spend in Canada 2013-2016

Share of time spent per day with digital media versus ad spend share in Canada from 2013 to 2016

by Statista Research Department, last edited Sep 7, 2016
Digital media time spent versus ad spend in Canada 2013-2016 This statistic shows the share of time spent with digital media versus the share of digital advertising spend in Canada from 2013 to 2014, and a forecast until 2016. It was estimated that in 2016 Canadians spent 45 percent of their media time with digital media. Advertising spend on this medium in 2016 amounted to a 36.2 percent share.
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Share of time spent per day with digital media versus ad spend share in Canada from 2013 to 2016

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