Canadians researching Black Friday and Cyber Monday deals in offline media 2015

Percentage of consumers using traditional media to research Black Friday and Cyber Monday deals in Canada as of November 2015, by medium

Canadians researching Black Friday and Cyber Monday deals in offline media 2015 The statistic shows the percentage of consumers in Canada using traditional media to find Black Friday and Cyber Monday deals as of November 2015, by medium. It was found that 35 percent of consumers planning to shop on Black Friday said they used TV to find good deals, while the same was true for 23 percent of Canadians intending to shop on Cyber Monday.
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Percentage of consumers using traditional media to research Black Friday and Cyber Monday deals in Canada as of November 2015, by medium

Loading statistic...
Black FridayCyber Monday
Flyers/info in-store43%32%
TV35%23%
Newpsaper32%21%
Radio21%13%
Black FridayCyber Monday
Flyers/info in-store43%32%
TV35%23%
Newpsaper32%21%
Radio21%13%
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The statistic shows the percentage of consumers in Canada using traditional media to find Black Friday and Cyber Monday deals as of November 2015, by medium. It was found that 35 percent of consumers planning to shop on Black Friday said they used TV to find good deals, while the same was true for 23 percent of Canadians intending to shop on Cyber Monday.
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