Instagram: Facebook advertising revenue share 2015-2018

Instagram's net mobile advertising revenue as percentage of Facebook's mobile advertising revenue from 2015 to 2018

Instagram: Facebook advertising revenue share 2015-2018 This statistic provides data on Instagram's net mobile advertising advertising revenues as share of Facebook advertising in the United States and worldwide. In 2018, Instagram is projected to account for 27.8 percent of Facebook's net mobile advertising revenues in the United States and for 18 percent of global mobile ad revenues.
Show more

Instagram's net mobile advertising revenue as percentage of Facebook's mobile advertising revenue from 2015 to 2018

Loading statistic...
US Facebook net mobile ad revenuesNon-US Facebook net mobile ad revenuesFacebook net mobile ad revenues worldwide
2018*27.8%10.3%18%
2017*20.4%5.6%12.3%
201615.6%2.4%8.4%
20159.6%0.4%4.8%
US Facebook net mobile ad revenuesNon-US Facebook net mobile ad revenuesFacebook net mobile ad revenues worldwide
2018*27.8%10.3%18%
2017*20.4%5.6%12.3%
201615.6%2.4%8.4%
20159.6%0.4%4.8%
Download Settings Share
Download started
Please be patient - this may take a moment
This statistic provides data on Instagram's net mobile advertising advertising revenues as share of Facebook advertising in the United States and worldwide. In 2018, Instagram is projected to account for 27.8 percent of Facebook's net mobile advertising revenues in the United States and for 18 percent of global mobile ad revenues.
Show more
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
Facebook marketing
Facebook marketing

All Information
in one Presentation

Facebook marketing

Everything On "Facebook marketing " in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.
Marlene Greenfield

Marlene Greenfield
Vice President, Hearst Magazines

Statistics on "Facebook marketing "
  • Adoption
  • Budgets and investments
  • Usage
  • Cost & effectiveness
  • Facebook ad revenue
  • Audience & customer engagament
  • Leader rankings
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.