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Leading Android gaming app genres reach worldwide 2017

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Market reach of the most popular Android gaming app genres worldwide as of March 2017

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About This Statistic

This statistic gives information on the market reach of the most popular Android gaming app genres worldwide as of March 2017. During the measured period, Shared2you found that casual mobile games had a 57.7 percent reach among Android mobile device users worldwide. Also in the United States, the same exact genre had the highest penetration on Android devices in that period. Globally, the one top Android game by reach in the first quarter of 2017 was Subway Surfers. Candy Crush Saga ranked second, reaching 19.9 percent of android mobile device users.

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Statistics on "Mobile gaming in the U.S."

Global industry overview

The most important statistics

Mobile contents market value worldwide from 2011 to 2018 (in billion U.S. dollars)Mobile contents market value worldwide 2011-2018
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Percentage of mobile users making in-game purchases on a monthly basis worldwide as of May 2016, by platformShare of global mobile users making in-game purchases 2016, by platform
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U.S. industry overview

The most important statistics

Mobile contents market value in North America from 2011 to 2018 (in billion U.S. dollars)Mobile contents market value in North America 2011-2018
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Distribution of mobile gaming revenue in the United States from 2013 to 2016, by typeU.S. mobile gaming revenue distribution 2013-2016, by type
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Leading markets in the North and South Americas based on share of mobile game sessions as of January 2015Americas leading markets based on mobile game session share 2015
Monthly revenue generated by mobile games in the United States in July 2016, by genre (in million U.S. dollars)Leading mobile game genres in the U.S. 2016, by monthly revenue

Market leaders

The most important statistics

Annual revenue generated by Zynga from 2008 to 2016, by segment (in million U.S. dollars)Zynga's revenue from 2008 to 2016, by segment
Digital revenue generated by Electronic Arts from fiscal 1st quarter 2011 to 4th quarter 2017, by type (in million U.S. dollars)Electronic Arts' quarterly digital revenue Q1 2011-Q4 2017, by type
Revenue generated by Supercell from 2012 to 2016 (in million U.S. dollars)Supercell annual revenue 2012-2016
Annual revenue of King.com from 2010 to 2016 (in million U.S. dollars)King annual revenue 2010-2016
King's gross bookings from 1st quarter 2012 to 4th quarter 2015, by channel (in million U.S. dollars)King quarterly gross bookings Q1 2012-Q4 2015, by channel
Leading digital mobile game titles in 2015, by worldwide revenue (in million U.S. dollars)Leading mobile games 2015, by global revenue
Market reach of the most popular Android gaming apps in the United States as of March 2017Leading Android gaming app reach in the U.S. 2017
Market reach of the most popular Apple iOS gaming apps in the United States as of March 2017Leading iOS gaming app reach in the U.S. 2017

Player demographics

The most important statistics

Number of mobile phone gamers in the United States from 2011 to 2020 (in millions)Mobile phone gamers in the U.S. 2011-2020
Mobile phone gaming penetration in the United States from 2011 to 2020Mobile gaming penetration in the U.S. 2011-2020
Percentage of mobile phone users who are mobile phone gamers in the United States from 2013 to 2020Mobile phone gamers share among U.S. mobile phone users 2013-2020
Number of tablet gamers in the United States from 2011 to 2020 (in millions)Number of tablet gamers in the U.S. from 2011 to 2020
Monthly number of mobile games downloaded per mobile gamer in the United States as of February 2014, by age groupMobile games in the U.S.: number of downloads 2014, by age
Monthly number of mobile games downloaded per mobile gamer in the United States as of February 2014, by operating system Mobile games in the U.S.: number of downloads 2014, by platform

Game usage

The most important statistics

Leading mobile game genres played by frequent gamers in the United States in 2016Types of mobile games played most often in the U.S. in 2016
Potential interest in playing mobile versions of console games among consumers in the United States as of March 2016, by platformPotential interest in mobile versions of console games in the U.S. 2016
Average mobile app session length as of 4th quarter 2015, by category (in minutes)Average mobile app session length 2015, by category
Market reach of the most popular Android gaming app genres in the United States as of March 2017Leading Android gaming app genres reach in the U.S. 2017
Number of paid smartphone or tablet games owned by gamers in the United States as of December 2016Paid mobile games possession in the U.S. 2016
Number of mobile game downloads in the United States in July 2016, by genre (in millions)Leading mobile game genres downloaded in the U.S. 2016
Average number of mobile games played daily and monthly in the United States as of April 2016Daily and monthly average number of mobile games played in the U.S. 2016
Number of monthly active users (MAU) of mobile games in the United States in July 2016, by genre (in millions)Leading mobile game genres in the U.S. 2016, by MAU

Children & mobile games

The most important statistics

Children's mobile game industry revenue in the United States from 2015 to 2017 (in million U.S. dollars)Children's mobile game revenue in the U.S. 2015-2017
Mobile game industry revenue generated by premium children's games in the United States from 2014 to 2017 (in million U.S. dollars)Children's premium mobile game revenue in the U.S. 2014-2017
Mobile game industry revenue generated by free-to-play (F2P) children's games in the United States from 2014 to 2017 (in million U.S. dollars)Children's F2P mobile game revenue in the U.S. 2014-2017
Gaming devices used by children in the United States in 2015Gaming devices used by children in the U.S. 2015

Monetization

The most important statistics

Percentage of freemium mobile gamers who made in-game purchases in February 2016, by number of purchasesNumber of in-game purchases made by freemium mobile gamers 2016
Preferred gaming app monetization channels according to mobile gamers worldwide as of November 2015Preferred monetization channels for mobile games worldwide 2015
In-game mobile gaming revenue in the United States from 2013 to 2016 (in billion U.S. dollars)U.S. in-game mobile gaming revenue 2013-2016
Distribution of mobile download and in-app revenues in the United States from 2013 to 2016, by type (in billion U.S. dollars)U.S. mobile download and in-app revenue distribution 2013-2016
Average annual in-game spending of mobile gamers in the United States in 2016, by game title (in U.S. dollars)Annual mobile in-game spending in the U.S. 2016, by game
Top grossing iPhone mobile gaming apps in the United States as of July 2017, ranked by daily revenue (in U.S. dollars)Top grossing iOS mobile gaming apps 2017, ranked by daily revenue
Mobile game in-app purchase motivators worldwide as of September 2014, by deviceMobile game in-app purchase motivators 2014, by device
Share of mobile free to download game apps on Google Play Store as of December 2016, by monetization modelShare of free mobile games on Google Play 2016, by monetization model

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