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Rio 2016: national TV ad spend in the U.S., by category

Published by Statista Research Department, Aug 19, 2016
The statistic shows the national TV advertising spending on Rio 2016 coverage in selected categories in the United States. Between August 5 and 18, 2016, banks and credit card companies spent 51 million U.S. dollars on advertising on national TV during the Olympics coverage.

Rio 2016 national TV advertising spending in selected categories in the United States (in million U.S. dollars)

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Release date

August 2016

Region

United States

Survey time period

August 5 to 18, 2016

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Market overview

5

Advertising spending

8

Market leaders

3

Marketer usage

8

Consumers' perspective

6

Further related statistics

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Topics

Television advertising in the U.S.Advertising in the United StatesAdvertising in North AmericaTelevision in the United StatesAdvertising consumption and perception in the U.S.
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