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Percentage change in the ad investments in Italy 2020, by channel

Published by Daniela Coppola, Mar 24, 2020
This statistic illustrates the percentage change in the advertising investments in Italy in January 2020, broken down by media channel. According to the study results, the advertising investments on cinema increased by five percent, while the investments on magazines decreased by five percent.

Percentage change* in the advertising investments in Italy in January 2020, by channel

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© Statista 2020

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Release date

March 2020

Region

Italy

Survey time period

January 2020

Method of interview

CATI, online interview

Supplementary notes

*Compared to the same period of the previous year.

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