This statistic represents the distribution of desktop traffic to Amazon.com in the last three months, sorted by source. As of October 2018, referrals accounted for 8.15 percent of desktop traffic to the online shopping platform.
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Distribution of Amazon traffic 2018, by source
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Distribution of desktop traffic to Amazon.com as of October 2018, by source
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This statistic represents the distribution of desktop traffic to Amazon.com in the last three months, sorted by source. As of October 2018, referrals accounted for 8.15 percent of desktop traffic to the online shopping platform.
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Description
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This statistic represents the distribution of desktop traffic to Amazon.com in the last three months, sorted by source. As of October 2018, referrals accounted for 8.15 percent of desktop traffic to the online shopping platform.
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- Release date
- November 2018
- Region
- Worldwide
- Survey time period
- October 2018
- Supplementary notes
-
Values may not add up to 100 percent due to rounding.
As of October 2018, almost 70 percent of desktop traffic to Amazon.com was from the United States.
More information
- Region
- Worldwide
- Survey time period
- October 2018
- Supplementary notes
-
Values may not add up to 100 percent due to rounding.
As of October 2018, almost 70 percent of desktop traffic to Amazon.com was from the United States.
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Statistics on "Amazon"
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- U.S. Amazon shopper reach 2017, by age group
- Annual NAFTA sales of Amazon 2014-2016
- Projected total revenue of Amazon 2002-2022
- U.S. Amazon shopping frequency 2017
- U.S. Amazon shopper reach 2017, by income
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- Amazon
- Amazon Prime
- The 2018 Amazon Shopper Behavior Study
- Cross-border online shopping in the Netherlands
- Cross-border online shopping in Belgium
- Amazon.com Annual Report 2017
- Amazon User Study 2018
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Statistics on the topic
Free statistics
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- Net revenue of Amazon from 1st quarter 2007 to 3rd quarter 2018 (in billion U.S. dollars)
- Global net revenue of Amazon.com from 2014 to 2017, by product groups (in billion U.S. dollars)
- Percentage of paid units sold by third-party sellers on Amazon platform as of 3rd quarter 2018
- Amazon's net income from 1st quarter 2009 to 3rd quarter 2018 (in million U.S. dollars)
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- U.S. customer satisfaction with Amazon.com from 2000 to 2017 (index score)
- Number of Amazon Business accounts worldwide from December 2015 to June 2016 (in 1,000s)
- Most popular reasons for Amazon buyers in the United States to shop via Amazon as of October 2017
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- Frequency with which Amazon and other digital retailers meet delivery speed expectations of internet users in the United States as of February 2018
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- Number of available apps in the Amazon Appstore from 2nd quarter 2015 to 3rd quarter 2018
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- Annual NAFTA sales revenue of Amazon from 2014 to 2016 (in billion U.S. dollars)
- Projected global revenue of Amazon from 2002 to 2022 (in billion U.S. dollars)
- Most popular purchase influences according to Amazon buyers in the United States as of November 2016
- Projected retail e-commerce GMV share of Amazon in the United States from 2016 to 2021
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Premium Statistics
- Annual net revenue of Amazon from 2006 to 2017, by segment (in billion U.S. dollars)
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- Annual net income of Amazon.com from 2004 to 2017 (in million U.S. dollars)
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- Combined desktop and mobile visits to Amazon.com from February 2018 to July 2018 (in millions)
- Which of the following Amazon services and products do you use at least occasionally?
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- Number of internet users in the United States who live in a household with an Amazon Prime subscription as of July 2017 (in millions)
- Share of internet users in the United States who live in a household with an Amazon Prime subscription as of July 2017
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- Share of Amazon customers in the United States who are Amazon Prime members as of June 2018
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- Which device do you usually use when you buy something on Amazon?
- How often do you use Amazon to discover new products or brands?
- Leading product categories purchased by Amazon shoppers in the United States as of October 2017
- Frequency with which Amazon shoppers in the United States purchase from Amazon as of October 2017, by membership status
- Primary channels used by Amazon buyers in the United States to make purchases on Amazon as of February 2017
- Average annual amount spent on Amazon according to U.S. Amazon Prime and non-Prime members as of June 2018 (in U.S. dollars)
- Average annual amount spent on Amazon according to Amazon Prime and Amazon Echo owners in the United States as September 2017 (in U.S. dollars)
- Amazon media sales in North America from 2008 to 2016 (in million U.S. dollars)
- Number of Amazon Prime Instant Video users in the United States from 2014 to 2019 (in millions)
- Number of Amazon Prime Video subscribers worldwide in selected countries in 2022 (in millions)
- Share of internet users who use Amazon Prime Video worldwide as of 2nd quarter 2017, by region
- Do you currently subscribe to, or have access to, Amazon Prime Instant Video?
- Do you currently subscribe to, or have access to, Amazon Prime Instant Video?
- Share of consumers who use streaming services weekly in the United States as of October 2017
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- Growth of available mobile apps in the Amazon Appstore worldwide from 2nd quarter 2015 to 3rd quarter 2018
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- Share of Amazon shoppers in the United States as of July 2017, by age group
- Frequency of shopping at Amazon.com according to internet users in the United States as of October 2017
- Share of Amazon shoppers in the United States as of July 2017, by income
- Annual number of worldwide active Amazon customer accounts from 1997 to 2015 (in millions)
- Types of devices used by online shoppers in the United States when shopping on Amazon as of February 2018, by age group
- Annual advertising costs of Amazon from 2014 to 2017 (in billion U.S. dollars)
- Leading 'all-grocery' product groups bought from Amazon online in the last month in the United Kingdom (UK) in 2015
- Leading food and drink product groups bought from Amazon online in the last month in the United Kingdom (UK) in 2015
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- Stop distance of a passenger vehicle in France in 2015, by speed and level of attention (in meters)
- Number of occupants killed in North Carolina road traffic by vehicle type in 2009
- Number of occupants killed in Iowa road traffic by vehicle type in 2016
- Opinions of road users on the frequency of controls in France in 2014, by type of control
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