Total global visitor traffic to Amazon.com 2022-2023

Published by Daniela Coppola, Jun 10, 2023
In April 2023, Amazon.com had approximately 2.2 billion combined web visits, down from 2.4 billion visits in March. The platform is by far the most visited e-commerce property in the United States.

Online retail in the United States

Online retail in the United States is constantly growing. In the fourth quarter of 2022, e-commerce sales accounted for 14.7 percent of retail sales in the United States. During that quarter, U.S. retail e-commerce sales amounted to over 262 billion U.S. dollars.

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Release date

May 2023

Region

Worldwide

Survey time period

November 2022 to April 2023

Special properties

combined desktop & mobile web; excluding apps

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