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Awareness and importance of key positionings on food and beverage products in Europe in 2016, by claim

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Awareness and importance of key positionings on food products Europe 2016 This statistic shows the awareness and importance of key positionings on food and beverage products in Europe in 2016, by claim. A majority of respondents are aware of both no preservative and no artificial color claims at 76 percent each, with 38 percent of respondents actively seeking products with a claim of no preservatives.
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This statistic shows the awareness and importance of key positionings on food and beverage products in Europe in 2016, by claim. A majority of respondents are aware of both no preservative and no artificial color claims at 76 percent each, with 38 percent of respondents actively seeking products with a claim of no preservatives.
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Release date
March 2017
Region
Europe
Survey time period
2016
Number of respondents
1,000 respondents
Special properties
consumers from the UK and Russia.
Supplementary notes
Date of access is date of release.
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