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Distribution of online traffic to U.S. luxury brand websites 2018
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Distribution of online traffic to U.S. luxury brand websites 2018
Distribution of online traffic to luxury brand websites in the United States in May 2018, by channel
This statistic displays the distribution of online traffic to luxury brand websites in the United States as of May 2018. As of that month, more than 21 percent of luxury brand web traffic came from some sort of shopping site.
Distribution of online traffic to luxury brand websites in the United States in May 2018, by channel
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This statistic displays the distribution of online traffic to luxury brand websites in the United States as of May 2018. As of that month, more than 21 percent of luxury brand web traffic came from some sort of shopping site.
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- Release date
- October 2018
- Region
- United States
- Survey time period
- May 2018
Source
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- Release date
- October 2018
More information
- Region
- United States
- Survey time period
- May 2018
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Statistics on "Luxury advertising and marketing"
- Luxury goods market
The most important statistics
- Value of the personal luxury goods market worldwide from 2009 to 2018 (in billion euros)Value of the global personal luxury goods market 2009-2018
- Value of the online personal luxury goods market worldwide from 2004 to 2018 (in billion euros)Value of the online personal luxury goods market worldwide 2004-2018
- Value of various global luxury markets in 2018, by market type (in billion euros)Value of various global luxury markets 2018, by market type
- Market value of luxury goods in the United States from 2015 to 2020 (in million U.S. dollars)*Luxury goods: market value in the U.S. 2015-2020
- Market leaders
The most important statistics
- Brand value of the leading 10 most valuable luxury brands worldwide in 2018 (in million U.S. dollars)*Brand value of the leading 10 most valuable luxury brands worldwide 2018
- Leading luxury brands with the most followers on Instagram as of May 2018 (in millions)Instagram: number of followers of popular luxury brands 2018
- Online visits market share of leading luxury brands in the United States as of May 2018Online visits market share of leading luxury brands in the U.S. 2018
- Selected luxury brands earned media value (EMV) in March 2016 and 2017 (in million U.S. dollars)Luxury brands EMV 2016-2017, by brand
- Leading luxury brands with the most followers on Facebook as of May 2018 (in millions)Facebook: number of followers of popular luxury brands 2018
- Leading luxury brands with the most followers on Twitter as of May 2018 (in millions)Twitter: number of followers of popular luxury brands 2018
- Advertising spending
The most important statistics
- Change in luxury advertising spending worldwide between 2017 and 2018, by region Luxury ad spend growth worldwide 2017-2018, by region
- Share of digital in luxury brands total advertising spending worldwide in 2018, by subsectorDigital share in total luxury brand ad spend worldwide 2018, by subsector
- Distribution of luxury advertising spending worldwide in 2017 and 2019, by mediumLuxury ad spend share worldwide 2017-2019, by medium
- Distribution of luxury advertising spending in North America from 2016 to 2018, by sectorLuxury ad spend share in North America 2016-2018, by sector
- Distribution of luxury advertising spending in North America from 2016 to 2018, by subsectorLuxury ad spend share in North America 2016-2018, by subsector
- Luxury advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars)Luxury ad spend in the U.S. 2014-2019
- Luxury advertising spending in the United States from 2014 to 2019, by medium (in million U.S. dollars)Luxury ad spend in the U.S. 2014-2019, by medium
- Marketer perspective
The most important statistics
- Share of luxury brands employing influencer marketing worldwide as of March 2017Luxury brands use of influencer marketing worldwide 2017
- Types of influencers preferred by luxury brands in their influencer marketing campaigns worldwide as of March 2017Luxury brand preferred types of influencers worldwide 2017
- Leading roles of influencers in marketing campaigns of luxury brands worldwide as of March 2017Leading influencer marketing roles in luxury campaigns worldwide 2017
- Leading methods of ROI measurement according to luxury brands using influencer marketing campaigns worldwide as of March 2017Luxury brand ROI measurement of influencer marketing worldwide 2017
- Consumer perspective
The most important statistics
- Consumer attitude towards advertising in the United States as of May 2017, by incomeU.S. consumer opinion about advertising 2017, by income
- Share of consumers who found selected advertising channels to be helpful in the United States as of May 2017, by incomeU.S. consumers who find selected advertising helpful 2017, by income
- Leading sources of new luxury brand discovery among consumers worldwide as of April 2016, by age groupSources of luxury brand discovery among global consumers 2016, by age
- Frequency of purchasing items suggested by online stores in the United States as of May 2017, by incomeFrequency of purchasing items suggested by online stores in the U.S. 2017, by income
- Leading sources of e-mail newsletter subscription according to consumers in the United States as of May 2017, by incomeU.S. consumer newsletter subscription sources as 2017, by income
- Sources used by Millennials to hear about the latest high-end fashion or luxury item trends worldwide in 2017Ways Millennials hear about new luxury trends worldwide 2017
- Importance of sustainability and ethical brands to Millennials when purchasing high-end fashion or luxury items worldwide in 2017Preference for ethical and sustainable luxury goods by Millennials worldwide 2017
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Share of search visits to leading U.S. luxury brands 2016
- Share of social media visits to leading U.S. luxury brands 2016
- Ermenegildo Zegna: revenues 2012-2017
- Lanificio Fratelli Cerruti: turnover 2011-2017
- Ermenegildo Zegna: number of employees in 2012-2017
- Trussardi: EBITDA 2011-2017
- Lanificio Fratelli Cerruti: EBITDA 2011-2015
- Ermenegildo Zegna: net profits in 2014-2017
- Ermenegildo Zegna: EBITDA in 2011-2016
- Trussardi: number of employees 2011-2017
- Lanificio Fratelli Cerruti: number of employees 2011-2015
- Ermenegildo Zegna: group equity 2014-2017
- Luxury brand attributes according to consumers in the United Kingdom (UK) 2014
- Share of U.S. online luxury brand visitors 2018, by education
- Giorgio Armani: net profit/loss 2014-2017
Studies
- Beauty content on social media
- Pinterest
- Entertainment retail in the United Kingdom (UK)
- The State of Online Retail Performance Q1 2017
- ADI 2016 U.S. Best Of The Best
- The True-Luxury Global Consumer Insight
- Taking Stock with Teens Spring 2013
- newegg.com – Store Analysis 2018
- target.com – Store Analysis 2018
- China 360 - E-commerce in China: Drving a New Consumer Culture
Statistics on "Luxury advertising and marketing"
- Value of the personal luxury goods market worldwide from 2009 to 2018 (in billion euros)
- Value of the online personal luxury goods market worldwide from 2004 to 2018 (in billion euros)
- Value of various global luxury markets in 2018, by market type (in billion euros)
- Market value of luxury goods in the United States from 2015 to 2020 (in million U.S. dollars)*
- Brand value of the leading 10 most valuable luxury brands worldwide in 2018 (in million U.S. dollars)*
- Leading luxury brands with the most followers on Instagram as of May 2018 (in millions)
- Online visits market share of leading luxury brands in the United States as of May 2018
- Selected luxury brands earned media value (EMV) in March 2016 and 2017 (in million U.S. dollars)
- Leading luxury brands with the most followers on Facebook as of May 2018 (in millions)
- Leading luxury brands with the most followers on Twitter as of May 2018 (in millions)
- Change in luxury advertising spending worldwide between 2017 and 2018, by region
- Share of digital in luxury brands total advertising spending worldwide in 2018, by subsector
- Distribution of luxury advertising spending worldwide in 2017 and 2019, by medium
- Distribution of luxury advertising spending in North America from 2016 to 2018, by sector
- Distribution of luxury advertising spending in North America from 2016 to 2018, by subsector
- Luxury advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars)
- Luxury advertising spending in the United States from 2014 to 2019, by medium (in million U.S. dollars)
- Share of luxury brands employing influencer marketing worldwide as of March 2017
- Types of influencers preferred by luxury brands in their influencer marketing campaigns worldwide as of March 2017
- Leading roles of influencers in marketing campaigns of luxury brands worldwide as of March 2017
- Leading methods of ROI measurement according to luxury brands using influencer marketing campaigns worldwide as of March 2017
- Consumer attitude towards advertising in the United States as of May 2017, by income
- Share of consumers who found selected advertising channels to be helpful in the United States as of May 2017, by income
- Leading sources of new luxury brand discovery among consumers worldwide as of April 2016, by age group
- Frequency of purchasing items suggested by online stores in the United States as of May 2017, by income
- Leading sources of e-mail newsletter subscription according to consumers in the United States as of May 2017, by income
- Sources used by Millennials to hear about the latest high-end fashion or luxury item trends worldwide in 2017
- Importance of sustainability and ethical brands to Millennials when purchasing high-end fashion or luxury items worldwide in 2017
- Share of visits from search engines to leading luxury brand websites in the United States as of July 2016
- Share of visits from social media to leading luxury brand websites in the United States as of July 2016
- Revenues of the Italian luxury fashion company Ermenegildo Zegna between 2012 and 2017 (in million euros)
- Turnover of the Italian fashion clothing company Lanificio Fratelli Cerruti between 2011 and 2017 (in million euros)
- Number of employees of the Italian luxury fashion company Ermenegildo Zegna between 2012 and 2017*
- EBITDA of the Italian luxury fashion company Trussardi from 2011 to 2017 (in 1,000 euros)
- EBITDA of the Italian fashion clothing company Lanificio Fratelli Cerruti between 2011 and 2015 (in million euros)
- Net profits or loss of the Italian luxury fashion company Ermenegildo Zegna between 2014 and 2017 (in million euros)
- EBITDA of the Italian luxury fashion company Ermenegildo Zegna between 2011 and 2016 (in euros)
- Number of employees of the Italian luxury fashion company Trussardi from 2011 to 2017
- Number of employees of the Italian fashion clothing company Lanificio Fratelli Cerruti between 2011 and 2015 (in million euros)
- Group equity of the Italian luxury fashion company Ermenegildo Zegna between 2014 and 2017 (in million euros)
- Attributes of luxury brands according to consumers in the United Kingdom (UK) in 2014
- Distribution of online luxury brand visitors in the United States in 2018, by education
- Net profit/loss of Italian luxury fashion company Giorgio Armani from 2014 to 2017 (in million euros)
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