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Leading marketing success measures according to Canadian marketers in 2016

The graph presents information on the leading marketing success measures according to marketing professionals in Canada as of March 2016. It was found that 35 percent of responding marketing leaders in the country believed revenue growth was the best measure of their marketing efforts' effectiveness.

Leading marketing success measures according to marketing professionals in Canada as of March 2016

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Source

Release date

March 2016

Region

Canada

Survey time period

March 2016

Number of respondents

421 respondents

Special properties

among marketing professionals holding leadership roles

Supplementary notes

The source does not specify the date or the type of the survey.

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