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Share of trips booked online in Italy 2018, by service booked

In 2018, most online bookings for trips in Italy concerned to the accommodation booking. Data show that they accounted for roughly 50 percent of all online bookings for trips in the selected year. Moreover, approximately 28 percent of online bookings involved both accommodation and transport.

Distribution of trips booked online in Italy in 2018, by service booked

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Source

Release date

November 2019

Region

Italy

Survey time period

2018

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Statistics on "Digital tourism in Italy"

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